Brand | EGYPT FOODS |
Product/Service | CHIPS |
Entrant | HADI EL BAGOURY Giza, EGYPT |
Category | Internet Film |
Entrant Company
|
HADI EL BAGOURY Giza, EGYPT
|
Advertising Agency
|
THE ACADEMY Giza, EGYPT
|
Production Company
|
HADI EL BAGOURY Giza, EGYPT
|
Production Company 2
|
TNP (TAREK NOUR PRODUCTIONS) Cairo, EGYPT
|
The Campaign
The campaign was in the form of 2 copies where the first featured Tarzan buying Chips from kiosk and that he came all the way from the jungle to buy Rock as well as being not like any human being because Rock Chips is simply not for everyone.
there was also a second copy that featured a character called MR.X which is originally from an old cinematic movie of a gangster called MR.x where the character is like a super gangster, hence the commercial featured Mr.X to insure the idea that Rock Chips is not for everyone and that MR.X came back from the past to get a pack of Rock Chips.
Credits
Hadi El Bagoury |
the producers |
Director |
Ahmed Tarek |
the academy |
Creative Group Head |
Ahmed El Nakib |
the academy |
group account director |
Sherif Mounir |
THe Academy |
Creative Director |
Mohamed Abd Elhameed |
the academy |
Associate Creative Director |
Tamer Tawfik |
The academy |
Copywriter |
Links
Entry URL