| Brand | IKEA |
| Product/Service | HOME CATALOGUE |
| Entrant | GMASCO Dubai, UNITED ARAB EMIRATES |
| Category | Viral Film |
|
Entrant Company
|
GMASCO Dubai, UNITED ARAB EMIRATES
|
|
Advertising Agency
|
GMASCO Dubai, UNITED ARAB EMIRATES
|
|
Production Company
|
MILKSHAKE MEDIA Dubai, UNITED ARAB EMIRATES
|
The Campaign
Chef Orfali (from FataFeat) and Chef Campbell from IKEA take the winner’s high calorie dish and, with their usual humorous exchange and banter, show the viewers how to transform it into a healthy one.
Credits
| Rishad Lawyer |
GMASCO |
Creative Director |
| Kiran Rao |
GMASCO |
Senior Art Director |
| Chucri Helayel |
GMASCO |
Client Services Director |
| Elias Qarut |
GMASCO |
Account Director |
| Tahani Audi |
GMASCO |
Senior Account Executive |
| Ernesto Cinzi |
Milkshake Media |
Director |
| Dev Vaswani |
Milkshake Media |
Executive Producer |
| Mik Allen |
Milkshake Media |
Director Of Photography |
| Usama Qasem |
IKEA |
Regional Digital Marketing Manager |
| James McGowan |
IKEA |
Regional Brand Manager |
| Ali Hosny |
IKEA |
Catalogue Manager |