Brand | EROS GROUP |
Product/Service | WWW.EROSDIGITALHOME.AE |
Entrant | BLUE APPLE Dubai, UNITED ARAB EMIRATES |
Category | Internet Film |
Entrant Company
|
BLUE APPLE Dubai, UNITED ARAB EMIRATES
|
Advertising Agency
|
BLUE APPLE Dubai, UNITED ARAB EMIRATES
|
Production Company
|
HELIUM CONSULTING Dubai, UNITED ARAB EMIRATES
|
Production Company 2
|
TAMBI STUDIOS Dubai, UNITED ARAB EMIRATES
|
The Campaign
This film opens with a zoomed in frame and you see a young man's hands. He is fiddling with his pencil frantically then the camera shows his feet at the bottom of the desk which he is impatiently shaking. Back to the top shot of his hands, his fingers are hovering over the mouse and he left clicks on the mouse with a tap of his finger. The camera zooms out and shows a back shot of the young man sitting on the computer desk while he raises his hands in a victory and excitement. Then a super appears on the screen - www.igotitfirst.ae. The film fades out and a red screen appears. A VO narrating - Electronics on the dot - while the screen changes to icons showing 5 benefits of online shopping including free product insurance, free shipping, easy returns, cash on delivery and zero percent instalment and ends with a super of www.erosdigitalhome.ae. This short film aims at showing the ease at which desired products can be purchased. Everything you want to buy when it comes to electronics is available at your fingertips on www.erosdigitalhome.ae without the hassle of shopping in stores.
Credits
Pankaj Ramnathkar |
Blue Apple |
Executive Creative Director |
Neil D'Souza |
Blue Apple |
Creative Director |
Dileep Cherian |
Blue Apple |
Associate Creative Director |
Amresh Mondkar |
Blue Apple |
Senior Art Director |
Newton Rebello |
Blue Apple |
Group Account Director |
Vineeta Sukhija |
Blue Apple |
Account Director |
Dana Koubar |
Blue Apple |
Account Manager |
Robyn Abouchedid |
Blue Apple |
Senior Digital Manager |
Links
Entry URL