| Brand | BUZZ VODKA MIX |
| Product/Service | VODKA DRINK |
| Entrant | OPERATION UNICORN Ain El Rihane, LEBANON |
| Category | Drinks |
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Entrant Company
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OPERATION UNICORN Ain El Rihane, LEBANON
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Advertising Agency
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OPERATION UNICORN Ain El Rihane, LEBANON
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Production Company
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FRAME NATION FILMS Beirut, LEBANON
|
The Campaign
The Lebanese are known for being energetic and full of life, no matter what the circumstance. They see opportunities everywhere, jumping onto any occasion to make it more exciting and fun.
Having always communicated this national spirit, Buzz vodka mix, this time, took it to another level, turning it into a condition and giving it the term “Wala3ofee”, “the fire from within”.
Wala3ofee is intended to describe a frequent condition among Lebanese people, characterized by spontaneous and impulsive excitement, unexpected enthusiastic reactions, and & "losing oneself" momentarily.
The film centers around Wassim, the character fully exhibiting the “Wala3ofee” condition and its impact on his friends.
Credits
| Nathalie Masri |
Operation Unicorn |
Creative Director |
| Anthony Tawil |
Operation Unicorn |
Strategic Planner |
| Rudy Francis |
Frame Nation Films |
Executive Producer |
| Sonia Habib |
Frame Nation Films |
Producer |
| Jad Awad |
N/A |
Director |
| Fadi Kassem |
N/A |
Director Of Photography |
| Mazen Siblini |
N/A |
Music Composition |
| Issa Kandil |
N/A |
Art Director |