2016 Winners & Shortlists

THE END IS OBVIOUS

BrandInca Tanvir Advertising
Product/ServicePUBLIC SERVICE / SELF-PROMOTION
EntrantINCA TANVIR ADVERTISING Sharjah, UNITED ARAB EMIRATES
CategoryViral Film
Entrant Company INCA TANVIR ADVERTISING Sharjah, UNITED ARAB EMIRATES
Advertising Agency INCA TANVIR ADVERTISING Sharjah, UNITED ARAB EMIRATES

The Campaign

The film is an animated and live action combination. It subtly illustrates how each cigarette takes you closer to 'The End'. The domino effect of the cigarettes and the exhaled smoke create dramatically powerful imagery that is bound to set tobacco addicts thinking.

Credits

Name Company Role
Tanvir Kanji Inca Tanvir Advertising Llc Creative Director
Dev Dayes Inca Tanvir Advertising Llc Visual Effects Artist
Ernest Desai Inca Tanvir Advertising Llc Account Director
Rhea Dixit Inca Tanvir Advertising Llc Account Manager
Links
Additional URL