2016 Winners & Shortlists

WHATEVER IT TAKES

Short List
Client/BrandHIPA
Product/ServiceCALL TO ENTRY
EntrantM&C SAATCHI Abu Dhabi, UNITED ARAB EMIRATES
Type of EntryFilm: TV / Cinema
CategoryMiscellaneous
Entrant Company M&C SAATCHI Abu Dhabi, UNITED ARAB EMIRATES
Advertising Agency M&C SAATCHI Abu Dhabi, UNITED ARAB EMIRATES
Media Agency HP Dubai, UNITED ARAB EMIRATES
Production Company VELOCITY FILMS Cape Town, SOUTH AFRICA
Production Company 2 BLACK GINGER Cape Town, SOUTH AFRICA
Production Company 3 WE LOVE JAM Cape Town, SOUTH AFRICA

The Campaign

This commercial tells the story of three photographers in different parts of the world, with very different subject matters, doing whatever it takes to find that perfect, award winning shot.

Credits

Name Company Position
Ryan Reed M/C Saatchi FZ LLC Executive Creative Director
Samantha Middleton M/C Saatchi FZ LLC Copywriter
Neil Williams M/C Saatchi FZ LLC Copywriter
Christopher John Hunt M/C Saatchi FZ LLC Art Director
Paul Owen M/C Saatchi FZ LLC Head of Creative Services
Ahsan Kahlon M/C Saatchi FZ LLC CEO
Samia Ataya M/C Saatchi FZ LLC Account Manager
Anton Visser Velocity Films Director
Zayd Halim Velocity Films Producer
Karen Kloppers Velocity Films Executive Producer
Helena Woodfine Velocity Films Executive Producer
Caleb Haymann Velocity Films Director Of Photography
Saki Berg Left Post Production Editor
Eddie Addinall Black Ginger Visual Effects
Arnold Vermaak We love Jam Music Composer
Ali Khalifa Bin Thalith HIPA Secretary General
Lili Khanbashi HIPA Marketing Director
Ziad Al Salama HIPA Corporate Affairs Executive