2015 Winners & Shortlists

Title Brand Product / Service Entrant Company Country Award
A15 Corporate Image
MOUNTAIN
AUDI SCHWEIZ, AMAG / AUDI QUATTRO
Y&R DUBAI UNITED ARAB EMIRATES
Silver
RIVER
AUDI SCHWEIZ, AMAG / AUDI QUATTRO
Y&R DUBAI UNITED ARAB EMIRATES
Silver
DESERT
AUDI SCHWEIZ, AMAG / AUDI QUATTRO
Y&R DUBAI UNITED ARAB EMIRATES
Silver
B03 Household
BOXERS
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Gold
BRIEFS
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Gold
PANTIES
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Gold
SHIRT
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Gold
SOCKS
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Gold
VEST
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Gold
HOME
DANUBE HOME / PAINTS
SUTRAMAGNUS Dubai UNITED ARAB EMIRATES
Short List
OFFICE
DANUBE HOME / PAINTS
SUTRAMAGNUS Dubai UNITED ARAB EMIRATES
Short List
B04 Home Appliances & Furnishings, Home Electronics & Audio-Visual
TOMATO
DE'LONGHI GROUP - KENWOOD / KITCHEN APPLIANCES (KITCHEN MACHINE)
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Silver
CUCUMBER
DE'LONGHI GROUP - KENWOOD / KITCHEN APPLIANCES (KITCHEN MACHINE)
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Silver
AUBERGINE
DE'LONGHI GROUP - KENWOOD / KITCHEN APPLIANCES (KITCHEN MACHINE)
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Silver
B08 Cars & Automotive Services
GIRLS JUST WANNA HAVE
VOLKSWAGEN MIDDLE EAST / BEETLE AND FENDER
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Gold
BORN TO BE
VOLKSWAGEN MIDDLE EAST / BEETLE AND FENDER
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Gold
HARDER, BETTER, FASTER
VOLKSWAGEN MIDDLE EAST / BEETLE AND FENDER
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Gold
DON'T WORRY BE
VOLKSWAGEN MIDDLE EAST / BEETLE AND FENDER
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Gold
ALL YOU NEED IS
VOLKSWAGEN MIDDLE EAST / BEETLE AND FENDER
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Gold
B09 Retail Stores, Restaurants & Fast Food Outlets
MUSTACHE
COSTA COFFEE / COSTA COFFEE
IMPACT BBDO Beirut LEBANON
Short List
TOOTHBRUSH
COSTA COFFEE / COSTA COFFEE
IMPACT BBDO Beirut LEBANON
Short List
DAY & NIGHT - ALLEY
MCDONALD'S / QUICK SERVICE RESTAURANT
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
MCDONALD'S PANTONE - CHEESEBURGER
MCDONALD'S / McDONALD'S
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
B11 Publications & Media
MARVIN
VIRGIN RADIO / RADIO
LEO BURNETT BEIRUT LEBANON
Silver
B15 Corporate Image
MOUNTAIN
AUDI SCHWEIZ, AMAG / AUDI QUATTRO
Y&R DUBAI UNITED ARAB EMIRATES
Silver
RIVER
AUDI SCHWEIZ, AMAG / AUDI QUATTRO
Y&R DUBAI UNITED ARAB EMIRATES
Silver
DESERT
AUDI SCHWEIZ, AMAG / AUDI QUATTRO
Y&R DUBAI UNITED ARAB EMIRATES
Silver
C01 Adapted Billboards and Outdoor posters
THE BOX
ROOFINGS / RAZOR WIRES
SCANAD KENYA Nairobi KENYA
Short List
THE BIGGEST ART GALLERY IN THE WORLD
ARABIAN CONTRACTING SERVICES (AL ARABIA) / CORPORATE
J. WALTER THOMPSON RIYADH SAUDI ARABIA
Short List
IKEA FLAT PACK
IKEA / FURNISHING
IMPACT BBDO Cairo EGYPT
Short List
D01 Non-standard In-store and Indoor Advertising
BOOKS ARE PRICELESS
KINOKUNIYA / BOOKSTORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Bronze
D02 Small Scale Special Solutions
PROJECT AKSHAR (ALPHABETS)
SMARTLIFE / GET SMART PROGRAM
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
D03 Special Build
HELLO HAPPINESS PHONE BOOTH
THE COCA-COLA COMPANY / COCA-COLA
Y&R DUBAI UNITED ARAB EMIRATES
Gold
NOT A BUG SPLAT
REPRIEVE / FOUNDATION FOR FUNDAMENTAL RIGHTS / DRONE STRIKES COLLATERAL DAMAGE AWARENESS
BBDO PAKISTAN Lahore PAKISTAN
Gold
XPERIA AQUATECH STORE
SONY MOBILE COMMUNICATIONS / MOBILE
FP7/DXB Dubai UNITED ARAB EMIRATES
Silver
LEBANON4SALE
SAKKER EL DEKKENE (STOP THE SHOP) / ANTI-CORRUPTION ORGANIZATION
LEO BURNETT BEIRUT LEBANON
Short List
D04 Live Advertising and Events
VOTE FOR US. WE'LL VOTE FOR YOU
KAFA / WOMEN’S RIGHTS NGO
LEO BURNETT BEIRUT LEBANON
Short List
LEBANON4SALE
SAKKER EL DEKKENE (STOP THE SHOP) / ANTI-CORRUPTION ORGANIZATION
LEO BURNETT BEIRUT LEBANON
Bronze
E01 Integrated Campaigns Led by Outdoor
PROJECT AKSHAR (ALPHABETS)
SMARTLIFE / GET SMART PROGRAM
FP7/DXB Dubai UNITED ARAB EMIRATES
Gold
XPERIA AQUATECH STORE
SONY MOBILE COMMUNICATIONS / MOBILE
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List