A05 Use of Social in a Direct Marketing Campaign
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IKIGAI
NESCAFÉ / INSTANT COFFEE |
PUBLICIS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
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CUTTING THE COST OF FREE
KAHRAMAA / TARSHEED |
MEMAC OGILVY & MATHER Doha |
QATAR |
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MIRINDA MOMENTS
PEPSICO / MIRINDA |
MEDIA DIRECTION OMD Cairo |
EGYPT |
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ENDING THE BATTLE
MCDONALD'S / QUICK SERVICE RESTAURANT |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
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WRITE IN ARABIC
SAMSUNG / NOTE 4 |
LEO BURNETT Amman |
JORDAN |
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LEBANON’S MOST SHARED CAMPAIGN
COCA-COLA / COCA-COLA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
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PRICE OF WATER
COCA-COLA / ARWA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
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VOTE FOR US. WE'LL VOTE FOR YOU
KAFA / WOMEN’S RIGHTS NGO |
LEO BURNETT BEIRUT |
LEBANON |
Short List
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KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON" |
LEO BURNETT BEIRUT |
LEBANON |
Gold
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AXIOM INTERVENTION
AXIOM TELECOM / TRADE-IN |
IMPACT PROXIMITY Dubai |
UNITED ARAB EMIRATES |
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THE HASHTAG PLAYLIST
GOOD NIGHT / GOOD NIGHT DRINK |
SAATCHI & SAATCHI Dubai |
UNITED ARAB EMIRATES |
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B01 Acquisition & Retention
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THE WAY AHEAD COLLECTION
AUDI MIDDLE EAST / AUDI |
GEOMETRY GLOBAL Dubai |
UNITED ARAB EMIRATES |
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MIRINDA MOMENTS
PEPSICO / MIRINDA |
MEDIA DIRECTION OMD Cairo |
EGYPT |
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THE SINGING HELPLINE
VIVA BAHRAIN / VOICE CLARITY |
MEMAC OGILVY & MATHER W.L.L.; BAHRAIN Manama |
BAHRAIN |
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WRITE IN ARABIC
SAMSUNG / NOTE 4 |
LEO BURNETT Amman |
JORDAN |
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A GERMAN FOR EVERY SAUDI
VW - VOLKSWAGEN / AUTOMOTIVE |
J. WALTER THOMPSON RIYADH |
SAUDI ARABIA |
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TOUCH LEB KEYS
TOUCH / TOUCH |
J. WALTER THOMPSON BEIRUT |
LEBANON |
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TRUE COLORS
PRESSTO / CONSUMER |
LEO BURNETT DOHA Doha |
QATAR |
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FOOSBALL BOX
OOREDOO QATAR / MOZAIC TV |
LEO BURNETT DOHA Doha |
QATAR |
Short List
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THE CULTURE DISPENSING MACHINES
EMIRATES NBD / EMIRATI CULTURE |
FP7/DXB Dubai |
UNITED ARAB EMIRATES |
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HEY FUTURE ME...
EMIRATES NBD / CHILDREN'S SAVINGS PLANS |
FP7/DXB Dubai |
UNITED ARAB EMIRATES |
Grand Prix
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KEEP OUR BEACHES CLEAN
TUNISIE TELECOM / TELECOMMUNICATION |
MINDSHARE Tunis |
TUNISIA |
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C01 Fast moving consumer goods
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CELEBRATING WOMEM'S ACHIEVEMENTS
POND'S UNILEVER / FACE CARE PRODUCT |
GEOMETRY GLOBAL Dubai |
UNITED ARAB EMIRATES |
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LITTLE BOOKS OF BIG CONSEQUENCES
GLOBAL EXPORT CO. / AMERICAN GARDEN HABANERO SAUCE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List
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NOTHING STOPS YOU
SCA / NANA SANITARY PADS |
FP7/CAI Cairo |
EGYPT |
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MIRINDA MOMENTS
PEPSICO / MIRINDA |
MEDIA DIRECTION OMD Cairo |
EGYPT |
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KITKAT NEXERCISE
NESTLÉ / KITKAT |
J. WALTER THOMPSON CAIRO Cairo |
EGYPT |
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CHIPSY JUBMOS' HANGOUT HOTLINE
CHIPSY FOOD INDUSTRIES / POTATO CHIPS |
IMPACT BBDO Cairo |
EGYPT |
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KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON" |
LEO BURNETT BEIRUT |
LEBANON |
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THE NEW GENERATION PROJECT
BEL PROCHE ET MOYEN ORIENT / PICON SPREADABLE CHEESE |
LEO BURNETT BEIRUT |
LEBANON |
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COPA COCA-COLA
COCA-COLA / COCA-COLA |
FP7/CAI Cairo |
EGYPT |
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HELLO HAPPINESS PHONE BOOTH
THE COCA-COLA COMPANY / COCA-COLA |
Y&R DUBAI |
UNITED ARAB EMIRATES |
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THE HASHTAG PLAYLIST
GOOD NIGHT / GOOD NIGHT DRINK |
SAATCHI & SAATCHI Dubai |
UNITED ARAB EMIRATES |
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