2014 Winners & Shortlists

Title Brand Product / Service Entrant Company Country Production Company Country Award
A01 Foods
MORO TRUCK
MONDELEZ / MORO
SAATCHI & SAATCHI Cairo EGYPT FILM CLINIC Cairo EGYPT
Short List
BANK TELLER
M.O. GANDOUR & SONS / TARBOOSH
PUBLICIS BEIRUT Beirut LEBANON CLANDESTINO FILMS Beirut LEBANON
Short List
WOLF
MOMEN GROUP / PIZZA KING
KAIRO Cairo EGYPT MELON FILMS Cairo EGYPT
Bronze
CHOCOLATE - ESSAM
EDITA / MOLTO
FP7/CAI Cairo EGYPT ASAP Cairo EGYPT
Silver
CHOCOLATE - TWINS
EDITA / MOLTO
FP7/CAI Cairo EGYPT ASAP Cairo EGYPT
Silver
CREAM - BOMB
EDITA / MOLTO
FP7/CAI Cairo EGYPT ASAP Cairo EGYPT
Silver
A02 Drinks
THE SOCIAL MEDIA GUARD
COCA-COLA / COCA-COLA
MEMAC OGILVY Dubai UNITED ARAB EMIRATES BLUE CACTUS FILMS Dubai UNITED ARAB EMIRATES
Silver
A03 Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual
SMILE
SAMSUNG / NX 1000
JWT TUNIS TUNISIA COPYSTRATEGIE Ariana TUNISIA
Bronze
A07 Cars & Automotive Services
SCARY TRAILER
AL NABOODA AUTOMOBILES / VOLKSWAGEN
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Short List
A08 Retail Stores, Restaurants & Fast Food Outlets
THE PRECIOUS MINUTE
McDONALD’S / McDONALD’S
LEO BURNETT DUBAI UNITED ARAB EMIRATES FILM MASTER Dubai UNITED ARAB EMIRATES
Bronze
A09 Travel, Transport, Entertainment & Leisure
BOAT
MARSEILIA GROUP / REAL ESTATE
TNA DDB EGYPT Cairo EGYPT TNP (TAREK NOUR PRODUCTIONS) Cairo EGYPT
Short List
A10 Publications & Media
LITTLE LEADERS
AN-NAHAR / AN-NAHAR
IMPACT BBDO Beirut LEBANON SIGNATURE PRODUCTIONS Beirut LEBANON
Bronze
A11 Banking, Investment & Insurance
THE HOSPITAL
ALEX BANK / CREDIT & DEBIT CARDS
ANIMATION ADVERTISING Cairo EGYPT HAMA FILM PRODUCTIONS Giza EGYPT
Bronze
FRANSABANK CARDS - THE RESTAURANT
FRANSABANK / FRANSABANK
JWT BEIRUT LEBANON WONDERFUL PRODUCTIONS Beirut LEBANON
Short List
CARDS - SUPERMARKET
FRANSABANK / FRANSABANK
JWT BEIRUT LEBANON WONDERFUL PRODUCTIONS Beirut / THE BRIGHTSIDE Beirut LEBANON
Short List
KIOSK
NATIONAL BANK OF EGYPT / MOBILE APPLICATION
TNA DDB EGYPT Cairo EGYPT TNP (TAREK NOUR PRODUCTIONS) Cairo EGYPT
Short List
A13 Commercial Public Services
FATHER AND SON
ETISALAT MISR / ADSL
IMPACT BBDO Cairo EGYPT HAMA FILM PRODUCTIONS Giza EGYPT
Bronze
ABDEL WAHED
MOBINIL / PREPAID
LEO BURNETT CAIRO EGYPT DEGREE Cairo EGYPT
Short List
FOOTBALL MAGDY ABDELGHANY HISTORICAL GOAL
VODAFONE / PREPAID 1 HOUR PROMO
JWT CAIRO EGYPT THE TALKIES CAIRO EGYPT
Gold
ENTERPRISE BRAND CAMPAIGN
VODAFONE / ENTERPRISE SOLUTIONS
JWT CAIRO EGYPT ECU PRODUCTIONS Cairo EGYPT
Bronze
TOO COMPLICATED
DU / TELECOMMUNICATIONS
LEO BURNETT DUBAI UNITED ARAB EMIRATES DEJA VU Dubai UNITED ARAB EMIRATES
Gold
TOO DEPRESSING
DU / TELECOMMUNICATIONS
LEO BURNETT DUBAI UNITED ARAB EMIRATES DEJA VU Dubai UNITED ARAB EMIRATES
Gold
TOO BORING
DU / TELECOMMUNICATIONS
LEO BURNETT DUBAI UNITED ARAB EMIRATES DEJA VU Dubai UNITED ARAB EMIRATES
Gold
A15 Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness Messages
THE LONG WALK
ZAIN / TELECOMMUNICATIONS
M&C SAATCHI MENA Beirut LEBANON WONDERFUL PRODUCTIONS Beirut LEBANON
Short List
CELEBRATE... THE LEBANESE WAY!
LBCI / CHEYEF HALAK
IMPACT BBDO Beirut LEBANON THE TALKIES Beirut LEBANON
Bronze
B01 Internet Film
HOME
Agency CSR / ENERGY SAVING
APPLE ADVERTISING Gaza PALESTINIAN STATE RAHALA PRODUCTION HOUSE Cairo EGYPT
Bronze
WORKSHOP
Agency CSR / ENERGY SAVING
APPLE ADVERTISING Gaza PALESTINIAN STATE RAHALA PRODUCTION HOUSE Cairo EGYPT
Bronze
THE AUTOCOMPLETE TRUTH
UN WOMEN / GENDER EQUALITY
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Short List
CLASSROOM
HENKEL JEBEL ALI / FA
IMPACT BBDO Dubai UNITED ARAB EMIRATES BIG KAHUNA FILMS Dubai UNITED ARAB EMIRATES
Gold
OFFICE
HENKEL JEBEL ALI / FA
IMPACT BBDO Dubai UNITED ARAB EMIRATES BIG KAHUNA FILMS Dubai UNITED ARAB EMIRATES
Gold
LOCKER ROOM
HENKEL JEBEL ALI / FA
IMPACT BBDO Dubai UNITED ARAB EMIRATES BIG KAHUNA FILMS Dubai UNITED ARAB EMIRATES
Gold
SWIMMING MANGO
NESTLÉ / DOLCECA
JWT CAIRO EGYPT THE PRODUCERS Cairo EGYPT
Short List
ADHAM'S MOM
VODAFONE / CALL TONE SERVICE
JWT CAIRO EGYPT FILM CLINIC Cairo EGYPT
Short List