TINY IS JUST A PERCEPTION
| Brand | BLOM BANK |
| Product/Service | BLOM BANK |
| Entrant | IMPACT BBDO Beirut, LEBANON |
| Category | Banking, Investment & Insurance |
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Entrant Company
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IMPACT BBDO Beirut, LEBANON
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Advertising Agency
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IMPACT BBDO Beirut, LEBANON
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Production Company
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VIP FILMS Beirut, LEBANON
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Brief Explanation
Based on the Bank's vision of constantly expanding its offerings to expand Peace of Mind, comes a film that aims at instigating the lost positive attitude amongst Lebanese. In an attempt to defy common perception, a wake-up call was needed to show Lebanon's true colors to the Lebanese, based on real facts that go beyond the mass' pessimistic assumptions.
Lebanon's leading Bank mirrors optimism through its uninterrupted spread, its ever-evolving Universal Banking Services and its unaltered CSR initiatives to prove that there was no lost battle as long as there's a vision and the will to fulfill it.
Credits
| Walid Kanaan |
Chief Creative Officer |
| Nadine Jabbour Jabbour Chris Jabre |
Copywriter |
| Sharbel Jreish |
Art Director |
| Rawad Keyrouz |
Agency Producer |
| Roula Safi |
Account Supervisor |
| Rafic Tamba |
Producer |
| Hany Tamba |
Director |
| Danny Schogger |
Sound Design/Arrangement |
| VIP Films |
Post Production |
| Blom Corporate |
Music |
| Walid Madi |
Account Manager |