| Brand | MOBINIL |
| Product/Service | GHANEELY |
| Entrant | SYNERGY Cairo, EGYPT |
| Category | Commercial Public Services |
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Entrant Company
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SYNERGY Cairo, EGYPT
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Advertising Agency
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SYNERGY Cairo, EGYPT
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Brief Explanation
Ghaneely is a joint project between two giants, Mobinil and Rotana, providing the latest music, videos and sneak peaks for super stars in Egypt on your mobile phone. We used bad voiced singers to mimic the bad quality found in competing services. Stating that the original, high quality music of Amr Diab and your favourite stars are only found on Ghaneely.
The performer at a nice ballroom party is boring the guests until Amr Diab walks in and saves the party.
Credits
| Mohamed Nassef |
Executive Creative Director |
| Mark Magdi |
Creative Director |
| Majid Arafa |
Art Director |
| Karim Mossaad |
Agency Producer |
| Sara Mursi |
Account Supervisor |
| Karim Mossaad |
Producer |
| Sherif Arafa |
Director |
| Shady Ryad |
Editor |
| Halwany Music |
Sound Design/Arrangement |
| Toy Box London |
Post Production |
| Monkeys |
Animation |
| Amr Diab |
Music |
| Shahenda Ahmed |
Account Manager |
| Leo Carbotta |
Director Of Photography |
| Blade |
Editing Company |