| Brand | M.O. GANDOUR & SONS |
| Product/Service | TARBOOSH |
| Entrant | PUBLICIS BEIRUT Beirut, LEBANON |
| Category | Foods |
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Entrant Company
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PUBLICIS BEIRUT Beirut, LEBANON
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Advertising Agency
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PUBLICIS BEIRUT Beirut, LEBANON
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Production Company
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CLANDESTINO FILMS Beirut, LEBANON
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Brief Explanation
Tarboosh is one of Lebanon's most iconic confectioneries. With its famous bell shape and yummy ingredients, it has been the favorite indulgence for several generations now and is appreciated as much by kids as by adults. So whenever eating Tarboosh is part of your plans, the kid in you suddenly resurfaces and you go back to this liberating, playful behavior, whatever your age. It is simply an invitation to “Never Grow Up”.
Credits
| Bechara Mouzannar |
Chief Creative Officer |
| Walid Menassa |
Creative Director |
| Cynthia Karaan |
Copywriter |
| Caline Hayek |
Art Director |
| Ziad Jureidini |
Account Supervisor |
| Ray Barakat |
Producer |
| Chadi Younes |
Director |