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A04 USE OF DIGITAL IN A PROMOTIONAL CAMPAIGN
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THE INTERACTIVE PRINT AD
RSA / PERSONAL MOTOR INSURANCE |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
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PEPSI FOOTBALL 2012
PEPSICO / PEPSI |
OMD Dubai |
UNITED ARAB EMIRATES |
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ASHA MAN CAMPAIGN
NOKIA EGYPT / NOKIA ASHA QWERTY RANGE |
JWT CAIRO |
EGYPT |
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CAPTIVATING TALES
BEIERSDORF ME / NIVEA SENSUAL MUSK BODY LOTION |
HORIZON DRAFTFCB Dubai |
UNITED ARAB EMIRATES |
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ENERGIZE THE JUKE
NISSAN / NISSAN JUKE |
WUNDERMAN DUBAI |
UNITED ARAB EMIRATES |
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MINI JOHN COOPER WORKS VIDEO PROJECTION GAME
MINI MIDDLE EAST / MINI JOHN COOPER WORKS |
PLAN.NET MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
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TILEBOY: FROM RETRO TO METRO!
NOKIA / MIDNIGHT DEVELOPER COMPETITION |
WUNDERMAN DUBAI |
UNITED ARAB EMIRATES |
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TRADITIONAL VS. DIGITAL
ARABAD / MAGAZINE COVER |
RÉPUBLIQUE Beirut |
LEBANON |
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LIPTON DIP N WIN
UNILEVER / LIPTON YELLOW LABEL & LIPTON CLEAR GREEN |
TRACYLOCKE Dubai |
UNITED ARAB EMIRATES |
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7 BRAVE BOTTLES INSIDE
GRAVITY BREWING / LEBANESE BREW |
INTERESTING TIMES Beirut |
LEBANON |
Short List
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CLEVER GIRL
LAMIA GOUDA / LAMIA GOUDA |
OMAR HILAL Cairo |
EGYPT |
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THE SMALLEST IKEA STORE IN THE WORLD
IKEA / IKEA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
Short List
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SUPPORT SCHOOLS WITH SAMSUNG
SAMSUNG ELECTRONICS / HOPE FOR CHILDREN |
LEO BURNETT JORDAN Amman |
JORDAN |
Short List
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SIDELINE CONVERSION
SIROCCO / HEINEKEN |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
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FILM PERSONALITY TEST
THE DUBAI INTERNATIONAL FILM FESTIVAL / FILM FESTIVAL |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
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DUBAI WATER BASH
DUBAI EVENTS & PROMOTIONS ESTABLISHMENT / EVENTS |
TBWA\RAAD UAE Dubai |
UNITED ARAB EMIRATES |
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LIGHT RACER
ENERGIZER / ENERGIZER BATTERIES |
TBWA\RAAD UAE Dubai |
UNITED ARAB EMIRATES |
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POWER OF IMAGINATION
RECKITT BENCKISER / DUREX CONDOMS |
BUZZMAN MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
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COKE STUDIO: INTERACTIVE HOLOGRAM CONCERTS & SOCIAL MEDIA PLAYLISTS
COCA-COLA MIDDLE EAST / COCA-COLA |
FP7/DXB Dubai |
UNITED ARAB EMIRATES |
Short List
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HSBC CAR LOAN
HSBC / BANK |
JWT Dubai |
UNITED ARAB EMIRATES |
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KABBIR DEMAGHAK
PEPSICO / 7UP |
IMPACT BBDO Jeddah |
SAUDI ARABIA |
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B02 CONSUMER PRODUCTS & SERVICES
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SAY IT LIKE BOND
SONY / XPERIA ION |
FP7/DXB Dubai |
UNITED ARAB EMIRATES |
Short List
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NAWRAS PIGGYBACKING
NAWRAS / WIFI |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
Short List
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TRIDENT GAME
KRAFT / WHITE SPREADABLE CHEESE |
JWT CAIRO |
EGYPT |
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MR. MOTI-WEIGHT
AZIZ HMEID / WEIGHT LOSS |
WUNDERMAN DUBAI |
UNITED ARAB EMIRATES |
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TOUCH - MY PLAN
TOUCH / TOUCH |
JWT BEIRUT |
LEBANON |
Short List
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TOUCH RE-LAUNCH
TOUCH / TOUCH |
JWT BEIRUT |
LEBANON |
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FEEDING FRENZY
ALOHA TUNA / TINNED TUNA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
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INCHES TO TOGETHERNESS
SUBWAY / SUBWAY RESTAURANTS |
MOMENTUM MENA Dubai |
UNITED ARAB EMIRATES |
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SUBWAY BODY BUILDERS
SUBWAY RESTAURANTS (SHAMEL FOOD COMPANY) / SUBWAY RESTAURANTS |
MEDIACOM Dubai |
UNITED ARAB EMIRATES |
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MINALAKHIR
THE COCA-COLA COMPANY / SPRITE |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
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MONEY FLYERS
BATELCO / SMS CHALLENGE |
O2 MARKETING COMMUNICATIONS Manama |
BAHRAIN |
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SAMSUNG JOIN THE MOTION
SAMSUNG / SMART TV |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
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THE GOODNEWS NEWSPAPER
MBTE / RETAIL STORE FOR CAR PAINT PRODUCTS |
FP7/RUH Riyadh |
SAUDI ARABIA |
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BEND, LIFT & FOLD FOR A REWARD
SEPIDEH / PRIVATE PILATES CLASSES |
WUNDERMAN DUBAI |
UNITED ARAB EMIRATES |
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HAPPINESS HEROES
BEL GROUP / PICON SPREADABLE CHEESE |
LEO BURNETT BEIRUT |
LEBANON |
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THE INTERACTIVE PRINT AD
RSA / PERSONAL MOTOR INSURANCE |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
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PEPSI ARABIA TV
PEPSICO INTERNATIONAL / PEPSI |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
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ASHA MAN CAMPAIGN
NOKIA EGYPT / NOKIA ASHA QWERTY RANGE |
JWT CAIRO |
EGYPT |
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VODAFONE FAKKA
VODAFONE EGYPT / MICRO RECHARGE CARDS |
JWT CAIRO |
EGYPT |
Grand Prix
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LIPTON DIP N WIN
UNILEVER / LIPTON YELLOW LABEL AND LIPTON CLEAR GREEN |
TRACYLOCKE Dubai |
UNITED ARAB EMIRATES |
Short List
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