|
A05 USE OF AMBIENT MEDIA: LARGE SCALE
|
THE TAKE OFF OF A REGION
SYPHAX / AIRLINES |
JWT TUNIS |
TUNISIA |
MINDSHARE
Tunis
|
TUNISIA
|
|
THE ART OF TAILORING
EJJEH & SONS / BESPOKE TAILORING |
RÉPUBLIQUE Beirut |
LEBANON |
RÉPUBLIQUE
Beirut
|
LEBANON
|
Short List
|
FOOTBALL ON ICE
BRITISH PETROLEUM / CASTROL EDGE |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
|
UNITED ARAB EMIRATES
|
|
EGRAB: THE WORLD'S FIRST ECO FRIENDLY MOBILE BRANCH
AL HILAL BANK / EGRAB |
MOMENTUM MENA Dubai |
UNITED ARAB EMIRATES |
MOMENTUM MENA
Dubai
|
UNITED ARAB EMIRATES
|
|
HEINEKEN UPSIDE DOWN BAR
SIROCCO / HEINEKEN |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
MEMAC OGILVY
Dubai
|
UNITED ARAB EMIRATES
|
|
BOOKENDS
KINOKUNIYA / KINOKUNIYA |
JWT Dubai |
UNITED ARAB EMIRATES |
MEDIACOM
Dubai
|
UNITED ARAB EMIRATES
|
|
SHINE A LIGHT
MBC GROUP / MBC GROUP |
PRINTWORKS MEDIATECH DUBAI |
UNITED ARAB EMIRATES |
PRINTWORKS MEDIATECH
DUBAI
|
UNITED ARAB EMIRATES
|
|
CRASH TEXT DUMMIES
NISSAN MIDDLE EAST / ROAD SAFETY AWARENESS |
TBWA\RAAD UAE Dubai |
UNITED ARAB EMIRATES |
TBWA\RAAD UAE
Dubai
|
UNITED ARAB EMIRATES
|
Bronze
|
|
A06 USE OF SPECIAL EVENTS AND STUNT/LIVE ADVERTISING
|
THE TAKE OFF OF A REGION
SYPHAX / AIRLINES |
JWT TUNIS |
TUNISIA |
MINDSHARE
Tunis
|
TUNISIA
|
|
CONVERSATIONS
ALSERKAL AVENUE /AL MANZIL SCHOOL / AL MANZIL SCHOOL |
DDB DUBAI |
UNITED ARAB EMIRATES |
DDB DUBAI
|
UNITED ARAB EMIRATES
|
Short List
|
ALWASEELA LOOK NO FURTHER
AL WASEET / ALWASEEELA |
LEO BURNETT Jeddah |
SAUDI ARABIA |
LEO BURNETT
Jeddah
|
SAUDI ARABIA
|
Silver
|
AWESOME TRAVELING MACHINE
EMIRATES NBD / ATMS |
FP7/DXB Dubai |
UNITED ARAB EMIRATES |
FP7/DXB
Dubai
|
UNITED ARAB EMIRATES
|
|
GIANTS OF GOLF
HSBC / BANK |
MINDSHARE Dubai |
UNITED ARAB EMIRATES |
MINDSHARE
Dubai
|
UNITED ARAB EMIRATES
|
|
MAN TALK CHALLENGE WITH CAPTAIN REDA
AHRAM BEVERAGES COMPANY / BIRELL |
JWT CAIRO |
EGYPT |
JWT EXPERIENCE
Cairo
|
EGYPT
|
|
CHAI WALLAH SPOTTED IN DUBAI
UNILEVER / BROOKE BOND RED LABEL TEA |
WUNDERMAN DUBAI |
UNITED ARAB EMIRATES |
WUNDERMAN DUBAI
|
UNITED ARAB EMIRATES
|
|
CHILDREN CAN'T PERFORM MIRACLES
CHILDREN’S CANCER CENTER OF LEBANON / CANCER TREATMENT CENTER |
LEO BURNETT BEIRUT |
LEBANON |
STARCOM MEDIAVEST GROUP
Beirut
|
LEBANON
|
|
FOOTBALL ON ICE
BRITISH PETROLEUM / CASTROL EDGE |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
|
UNITED ARAB EMIRATES
|
|
COKE STUDIO
COCA-COLA / COCA-COLA |
UM DUBAI |
UNITED ARAB EMIRATES |
UM DUBAI
|
UNITED ARAB EMIRATES
|
|
CREST SPREAD THE SMILE
PROCTER & GAMBLE / CREST |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
STARCOM MEDIAVEST GROUP
Dubai
|
UNITED ARAB EMIRATES
|
|
NOT SO HAPPY ENDINGS
THERESE NAKHLE / DIVORCE LAWYER |
LIVINGROOM Dubai |
UNITED ARAB EMIRATES |
LIVINGROOM
Dubai
|
UNITED ARAB EMIRATES
|
|
SHOCK TREATMENT
UNILEVER / DOVE HAIR THERAPY |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
UNILEVER
Dubai
|
UNITED ARAB EMIRATES
|
|
A VERY PUBLIC DISPLAY OF AFFECTION - THE MEN WHO SHARED THEIR LOVE WITH MILLIONS
UNILEVER / DOVE MEN+ CARE |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
UNILEVER
Dubai
|
UNITED ARAB EMIRATES
|
|
EA - SIZE MATTERS!
ELECTRONIC ARTS / EA FIFA 2013 |
MEDIACOM Dubai |
UNITED ARAB EMIRATES |
MEDIACOM
Dubai
MEDIACOM
Dubai
|
UNITED ARAB EMIRATES
|
|
LIVE STREAMING EGYPT
EGYPT TOURIST AUTHORITY / EGYPT |
JWT CAIRO |
EGYPT |
JWT EXPERIENCE
Cairo
|
EGYPT
|
Short List
|
FAYROUZ AROMA
AHRAM BEVERAGES COMPANY / FAYROUZ |
JWT CAIRO |
EGYPT |
JWT EXPERIENCE
Cairo
|
EGYPT
|
|
RARE SHORT FILMS. NO RERUNS
OUTBOX / INTERNATIONAL SHORT FILM FESTIVAL |
LEO BURNETT BEIRUT |
LEBANON |
STARCOM MEDIAVEST GROUP
Beirut
|
LEBANON
|
|
CALM DOWN MADAM
TUNISIE TELECOM / LIVE TUNISIAN COMEDY |
HAVAS Tunis |
TUNISIA |
HAVAS
Tunis
|
TUNISIA
|
|
PROPHET
QTEL (QATAR TELECOM) / QTEL |
LEO BURNETT QATAR Doha |
QATAR |
UM
Doha
|
QATAR
|
|
SUBWAY BODY BUILDERS
SUBWAY RESTAURANTS (SHAMEL FOOD COMPANY) / SUBWAY RESTAURANTS |
MEDIACOM Dubai |
UNITED ARAB EMIRATES |
MEDIACOM
Dubai
MEDIACOM
Dubai
|
UNITED ARAB EMIRATES
|
|
SEPTEMBER CHRISTMAS
TAMANNA / TAMANNA |
HORIZON DRAFTFCB Beirut |
LEBANON |
BPN
Beirut
|
LEBANON
|
Short List
|
FEEDING FRENZY
ALOHA TUNA / TINNED TUNA |
MEMAC OGILVY & MATHER Jeddah |
SAUDI ARABIA |
ONETOONE MARKETING
Jeddah
|
SAUDI ARABIA
|
Short List
|
UNFOLDING THE FUN
MONDELEZ / TRIDENT |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
|
UNITED ARAB EMIRATES
|
|
SAY IT LIKE BOND
SONY / XPERIA ION |
FP7/DXB Dubai |
UNITED ARAB EMIRATES |
PHD
Dubai
|
UNITED ARAB EMIRATES
|
Short List
|
|
A07 USE OF DIGITAL MEDIA (INCLUDING INTERNET, MOBILE DEVICES, ETC)
|
I LOVE YOUR TALENT
McDONALD'S MOROCCO / 20TH ANNIVERSARY |
OMD Casablanca |
MOROCCO |
OMD
Casablanca
|
MOROCCO
|
|
ALWASEELA LOOK NO FURTHER
AL WASEET / ALWASEEELA |
LEO BURNETT Jeddah |
SAUDI ARABIA |
LEO BURNETT
Jeddah
|
SAUDI ARABIA
|
|
INSPIRING FUTURE ENERGY INNOVATORS
MASDAR - ZAYED FUTURE ENERGY PRIZE / AWARDS |
INITIATIVE Dubai |
UNITED ARAB EMIRATES |
INITIATIVE
Dubai
INITIATIVE
Dubai
|
UNITED ARAB EMIRATES
|
|
HSBC CAR LOAN
HSBC / BANK |
JWT Dubai |
UNITED ARAB EMIRATES |
MINDSHARE
Dubai
|
UNITED ARAB EMIRATES
|
|
LIGHT RACER
ENERGIZER / BATTERIES |
TBWA\RAAD UAE Dubai |
UNITED ARAB EMIRATES |
TBWA\RAAD UAE
Dubai
|
UNITED ARAB EMIRATES
|
|
THE SATIRE REVOLUTION
BLACKBERRY / BLACKBERRY |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
STARCOM MEDIAVEST GROUP
Dubai
|
UNITED ARAB EMIRATES
|
Bronze
|
DÉLISSO PUT A SMILE ON CHILD'S FACE
DÉLICE / DÉLISSO |
MINDSHARE Tunis |
TUNISIA |
MINDSHARE
Tunis
MINDSHARE
Tunis
|
TUNISIA
|
|
HELLO TOMORROW - INSPIRED CULTURE
EMIRATES / EMIRATES AIRLINE |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
|
UNITED ARAB EMIRATES
|
|
SIDELINE CONVERSION
SIROCCO / HEINEKEN |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
MEMAC OGILVY
Dubai
|
UNITED ARAB EMIRATES
|
|
SHOCKINGLY TRUTHFUL CLASSIFIEDS
HELPING HANDS UAE / HELPING HANDS UAE |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
MINDSHARE
Dubai
|
UNITED ARAB EMIRATES
|
Short List
|
THE SMALLEST IKEA STORE IN THE WORLD
IKEA / IKEA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
MEMAC OGILVY
Dubai
|
UNITED ARAB EMIRATES
|
|