2012 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
B01 Music/Sound Design
MUSICAL TERRAINS
VOLKSWAGEN / TOUAREG
MEMAC Dubai UNITED ARAB EMIRATES BKP Dubai UNITED ARAB EMIRATES
Short List
CAR ATMOSPHERE
MOBINIL / TELECOM
LEO BURNETT CAIRO EGYPT LIGHTHOUSE FILMS Cairo EGYPT
BALLERINO
FOX INTERNATIONAL CHANNELS MIDDLE EAST / FX
LEO BURNETT DUBAI UNITED ARAB EMIRATES BKP Dubai UNITED ARAB EMIRATES
B02 Use of Radio as a Medium
VODAFONE BRAND
VODAFONE / VODAFONE
MEDIA DIRECTION OMD Cairo EGYPT MEDIA DIRECTION OMD Cairo EGYPT
SIDE ASSIST
AUDI / AUDI A7
TBWA\ZEENAH Muscat OMAN BKP Dubai UNITED ARAB EMIRATES
Bronze
DEATH BY SMS ACCELERATOR
ZAIN / ZAIN DRIVE
MINDSHARE Kuwait City KUWAIT MINDSHARE Kuwait City KUWAIT
DEATH BY SMS
ZAIN / ZAIN DRIVE
MINDSHARE Kuwait City KUWAIT MINDSHARE Kuwait City KUWAIT
ANTI-CLIMAX
FITNESS FIRST / FITNESS CLUBS
THE CLASSIC PARTNERSHIP ADVERTISING Dubai UNITED ARAB EMIRATES TAMBI STUDIOS Dubai UNITED ARAB EMIRATES