|
Title
Brand
Product / Service
|
Entrant Company |
Location
|
Award
|
|
A03 Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual
|
ABAYA
PROCTER & GAMBLE / ARIEL COLOR & STYLE |
SAATCHI & SAATCHI DUBAI |
UNITED ARAB EMIRATES |
Short List |
GRANNY
CTC / SAMSUNG X420 NOTEBOOK |
IMPACT BBDO Beirut |
LEBANON |
Short List |
|
A05 Clothing, Footwear & Accessories
|
MAN
AMUSE FASHION STORES / AMUSE SOCKS |
ELEPHANT Cairo |
EGYPT |
Bronze
|
GIRL
AMUSE FASHION STORES / AMUSE SOCKS |
ELEPHANT Cairo |
EGYPT |
Bronze
|
BOY
AMUSE FASHION STORES / AMUSE SOCKS |
ELEPHANT Cairo |
EGYPT |
Bronze
|
|
A07 Cars & Automotive Services
|
HAND-DRAWN BILLBOARD
GENERAL MOTORS / CHEVROLET |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
Short List |
|
A08 Retail Stores, Restaurants & Fast Food Outlets
|
DEFIBRILLATOR
HARVEY NICHOLS DUBAI / DEPARTMENT STORE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Gold
|
EVIL EYE CHARM
HARVEY NICHOLS DUBAI / DEPARTMENT STORE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Gold
|
SMELLING SALTS
HARVEY NICHOLS DUBAI / DEPARTMENT STORE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Gold
|
LITTLE BLACK BOOK
HARVEY NICHOLS DUBAI / DEPARTMENT STORE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Gold
|
|
A13 Commercial Public Services
|
ARABIC
BATELCO / TALK FOR FREE ON FRIDAY |
FP7/BAH Manama |
BAHRAIN |
Bronze
|
ENGLISH
BATELCO / TALK FOR FREE ON FRIDAY |
FP7/BAH Manama |
BAHRAIN |
Bronze
|
HINDI
BATELCO / TALK FOR FREE ON FRIDAY |
FP7/BAH Manama |
BAHRAIN |
Bronze
|
|
B01 Fast Moving Consumer Goods
|
INK STAIN
CLOROX COMPANY / CLOROX FOR COLORS |
DDB Dubai |
UNITED ARAB EMIRATES |
Short List |
KETCHUP STAIN
CLOROX COMPANY / CLOROX FOR COLORS |
DDB Dubai |
UNITED ARAB EMIRATES |
Short List |
CUCUMBER
CLOROX COMPANY / GLAD CLING WRAP |
DDB Dubai |
UNITED ARAB EMIRATES |
Bronze
|
WATERMELON
CLOROX COMPANY / GLAD CLING WRAP |
DDB Dubai |
UNITED ARAB EMIRATES |
Bronze
|
SPLITTING STEVEN
PARAS PHARMA / STOPACHE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Silver
|
SPLITTING AHMED
PARAS PHARMA / STOPACHE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Silver
|
SPLITTING PAUL
PARAS PHARMA / STOPACHE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Silver
|
|
B02 Other Consumer Products
|
60'S
MERCEDES-BENZ / E-CLASS SPEED LIMIT ASSIST |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Bronze
|
70'S
MERCEDES-BENZ / E-CLASS SPEED LIMIT ASSIST |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Bronze
|
80'S
MERCEDES-BENZ / E-CLASS SPEED LIMIT ASSIST |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Bronze
|
CHURCHILL
SNOPAKE / STICKY NOTES |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Short List |
DIANA
SNOPAKE / STICKY NOTES |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Short List |
LENNON
SNOPAKE / STICKY NOTES |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Short List |
ABU
NISSAN MIDDLE EAST / NISSAN 370Z |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Bronze
|
TURTLENECK
LG ELECTRONICS / WASHING MACHINE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List |
SWEATER
LG ELECTRONICS / WASHING MACHINE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List |
JACKET
LG ELECTRONICS / WASHING MACHINE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List |
BOSAVI GIANT WOOLLY RAT
LAND ROVER / LAND ROVER |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List |
YAKLA SNOW LOTUS
LAND ROVER / LAND ROVER |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List |
GIANT SOUTH AFRICAN EARTHWORM
LAND ROVER / LAND ROVER |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List |
COROMANDEL STRIPED GECKO
LAND ROVER / LAND ROVER |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List |
ECUADORIAN HILLSTAR
LAND ROVER / LAND ROVER |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Short List |
|
B03 Consumer Services
|
JOKER
BATELCO / VOICE SMS |
FP7/BAH Manama |
BAHRAIN |
Bronze
|
ALIEN
BATELCO / VOICE SMS |
FP7/BAH Manama |
BAHRAIN |
Bronze
|
BOXER
BATELCO / VOICE SMS |
FP7/BAH Manama |
BAHRAIN |
Bronze
|
ANGRY MAN
BATELCO / VOICE SMS |
FP7/BAH Manama |
BAHRAIN |
Bronze
|
LION
BATELCO / VOICE SMS |
FP7/BAH Manama |
BAHRAIN |
Bronze
|
BEDROOM
RED-LOGISTICS / REMOVAL COMPANY |
FP7/RUH Riyadh |
SAUDI ARABIA |
Bronze
|
LIVING ROOM
RED-LOGISTICS / REMOVAL COMPANY |
FP7/RUH Riyadh |
SAUDI ARABIA |
Bronze
|
KITCHEN
RED-LOGISTICS / REMOVAL COMPANY |
FP7/RUH Riyadh |
SAUDI ARABIA |
Bronze
|
MATRYOSHKA 1
NATIONAL GEOGRAPHIC / TV CHANNEL |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
Bronze
|
MATRYOSHKA 2
NATIONAL GEOGRAPHIC / TV CHANNEL |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
Bronze
|
MATRYOSHKA 3
NATIONAL GEOGRAPHIC / TV CHANNEL |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
Bronze
|
DIG DEEP
THE FRIDGE / CONCERT VENUE & MUSIC PRODUCTION HOUSE |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Silver
|
EXCAVATOR
THE FRIDGE / CONCERT VENUE & MUSIC PRODUCTION HOUSE |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Silver
|
|
B05 Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness
|
POLAR BEARS
GREENPEACE / ENVIRONMENTAL AWARENESS |
MEMAC OGILVY & MATHER Dubai |
UNITED ARAB EMIRATES |
Short List |
SLUT
KAFA / VERBAL ABUSE AWARENESS |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Bronze
|
BITCH
KAFA / VERBAL ABUSE AWARENESS |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Bronze
|
WHORE
KAFA / VERBAL ABUSE AWARENESS |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Bronze
|
|
C01 Transit
|
FRIED EGGS
RTA / DUBAI METRO |
SAATCHI & SAATCHI DUBAI |
UNITED ARAB EMIRATES |
Short List |
|
C02 Special Build
|
A WHOLE NEW DIMENSION
CTC / SAMSUNG 3D TELEVISIONS |
IMPACT BBDO Beirut |
LEBANON |
Short List |
DONATION BOX
DUBAI CARES / EDUCATION FUNDS |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
Short List |
CHURCHILL
SNOPAKE / STICKY NOTES |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Bronze
|
EASY TO REMOVE STAINS
CLOROX COMPANY / CLOROX FOR COLORS |
DDB Dubai |
UNITED ARAB EMIRATES |
Short List |
|
C03 Small Scale Special Solutions
|
SEE POTENTIAL
AL NOOR / CENTRE FOR SPECIAL NEEDS CHILDREN |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Bronze
|
LAUNDRY BAG
LG ELECTRONICS / STEAM DIRECT DRIVE WASHING MACHINE |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Bronze
|
|
C04 Stunts & Live Advertising
|
UNSTOPPABLE COLOR
PROCTER & GAMBLE / ARIEL COLOR & STYLE |
SAATCHI & SAATCHI DUBAI |
UNITED ARAB EMIRATES |
Short List |
ROSES FROM THE SKY
LEBANESE ARMY / INDEPENDENCE DAY MESSAGE |
LEO BURNETT BEIRUT |
LEBANON |
Bronze
|
STUCK ON YOU
UNILEVER / AXE DEODORANT |
LOWE MENA Dubai |
UNITED ARAB EMIRATES |
Short List |
THE ACCIDENTAL TEST DRIVE
ARABIAN AUTOMOBILES / NISSAN PATROL |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Short List |