2010 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
C01 Consumer Products
BROWN
ILLY / ILLY CAPPUCCINO
Y&R DUBAI UNITED ARAB EMIRATES
PERFUME
BOUTIQUE 1 / FASHION STORE
EXPRESSION Dubai UNITED ARAB EMIRATES
SHOES
BOUTIQUE 1 / FASHION STORE
EXPRESSION Dubai UNITED ARAB EMIRATES
BLACK BLAZER
CLOROX / CLOROX LIQUID BLEACH
PROMOACTION DDB Jeddah SAUDI ARABIA
Short List
EMERGENCY SIGNAGE
BEIERSDORF MIDDLE EAST / BEAUTY AND CARE PRODUCTS
HORIZON DRAFTFCB Dubai UNITED ARAB EMIRATES
HULK
JOHNSON & JOHNSON / BAND-AID FLEXIBLE FABRIC
JWT DUBAI UNITED ARAB EMIRATES
MARKET
SUGAR DADDY / BAKERY
LEO BURNETT DUBAI UNITED ARAB EMIRATES
MOOD
SUGAR DADDY / BAKERY
LEO BURNETT DUBAI UNITED ARAB EMIRATES
AFFAIRS
SUGAR DADDY / BAKERY
LEO BURNETT DUBAI UNITED ARAB EMIRATES
FIGHT
SUGAR DADDY / BAKERY
LEO BURNETT DUBAI UNITED ARAB EMIRATES
TREE
3M / AUTOMOTIVE WINDOW TINTS
GREY DUBAI UNITED ARAB EMIRATES
WATER TANK
3M / AUTOMOTIVE WINDOW TINTS
GREY DUBAI UNITED ARAB EMIRATES
SIGNAGE
3M / AUTOMOTIVE WINDOW TINTS
GREY DUBAI UNITED ARAB EMIRATES
AIR
AMANCORP / AIRFREE AIR PURIFIERS
BRANDCOM MIDDLE EAST Dubai UNITED ARAB EMIRATES
BREATHE
AMANCORP / AIRFREE AIR PURIFIERS
BRANDCOM MIDDLE EAST Dubai UNITED ARAB EMIRATES
WHEEZE
AMANCORP / AIRFREE AIR PURIFIERS
BRANDCOM MIDDLE EAST Dubai UNITED ARAB EMIRATES
C02 Consumer Services
GORDON RAMSAY
HILTON / VERRE RESTAURANT
EXPRESSION Dubai UNITED ARAB EMIRATES
SCARY POSTER 1
THEJAMJAR / THEJAMJAR
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Bronze
SCARY POSTER 2
THEJAMJAR / THEJAMJAR
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
SCARY POSTER 3
THEJAMJAR / THEJAMJAR
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
ALARM CLOCK ABUSE
NILE FM / THE WAKE UP CALL
MARCOM Cairo EGYPT
JUMPING CASTLE
GEMS OF YOGA / POWER BREATHING
GREY DUBAI UNITED ARAB EMIRATES
RAFT
GEMS OF YOGA / POWER BREATHING
GREY DUBAI UNITED ARAB EMIRATES
STUNT BED
GEMS OF YOGA / POWER BREATHING
GREY DUBAI UNITED ARAB EMIRATES
COCKROACH
INVADERS / PEST EXTERMINATION
BATES PANGULF Dubai UNITED ARAB EMIRATES
FLY
INVADERS / PEST EXTERMINATION
BATES PANGULF Dubai UNITED ARAB EMIRATES
LAMBORGHINI
MASTERMIND PUBLISHING / INTERSECTION CAR MAGAZINE
Y&R DUBAI UNITED ARAB EMIRATES
NISSAN GTR
MASTERMIND PUBLISHING / INTERSECTION CAR MAGAZINE
Y&R DUBAI UNITED ARAB EMIRATES
MCLAREN MP4 -12C
MASTERMIND PUBLISHING / INTERSECTION CAR MAGAZINE
Y&R DUBAI UNITED ARAB EMIRATES
FLOWER
MIYAZAKI / HAIR SALON
LEO BURNETT DUBAI UNITED ARAB EMIRATES
PINEAPPLE
MIYAZAKI / HAIR SALON
LEO BURNETT DUBAI UNITED ARAB EMIRATES
PLANT
MIYAZAKI / HAIR SALON
LEO BURNETT DUBAI UNITED ARAB EMIRATES
PERSONAL SPACE
DUBAI METRO / DUBAI METRO
SAATCHI & SAATCHI DUBAI UNITED ARAB EMIRATES
SOME WATER, SIR?
STANDARD CHARTERED BANK / DUBAI MARATHON 2010
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
SMART
BANKMUSCAT / DIRECT ONLINE TRADING
WUNDERMAN Muscat OMAN
SECURE
BANKMUSCAT / DIRECT ONLINE TRADING
WUNDERMAN Muscat OMAN
FAST
BANKMUSCAT / DIRECT ONLINE TRADING
WUNDERMAN Muscat OMAN
MAN
THE FRIDGE / CONCERT VENUE & MUSIC PRODUCTION HOUSE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
FISH
THE FRIDGE / CONCERT VENUE & MUSIC PRODUCTION HOUSE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
JAR
THE FRIDGE / CONCERT VENUE & MUSIC PRODUCTION HOUSE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
SPIDER
THE FRIDGE / CONCERT VENUE & MUSIC PRODUCTION HOUSE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
MONSTER
THE FRIDGE / CONCERT VENUE & MUSIC PRODUCTION HOUSE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
SWAN
LE ROYAL MERIDIEN / CARACALLA SPA
THE TRIBE Dubai UNITED ARAB EMIRATES
BUNNY
LE ROYAL MERIDIEN / CARACALLA SPA
THE TRIBE Dubai UNITED ARAB EMIRATES
FLOWER
LE ROYAL MERIDIEN / CARACALLA SPA
THE TRIBE Dubai UNITED ARAB EMIRATES
BEDROOM
SIX STARS / AIR-CON MAINTANENCE
GREY DUBAI UNITED ARAB EMIRATES
Silver
LIVING ROOM
SIX STARS / AIR-CON MAINTANENCE
GREY DUBAI UNITED ARAB EMIRATES
Silver
DINING ROOM
SIX STARS / AIR-CON MAINTANENCE
GREY DUBAI UNITED ARAB EMIRATES
Silver
PINK
HSBC / ABU DHABI ART FAIR SPONSORSHIP
JWT DUBAI UNITED ARAB EMIRATES
GREEN
HSBC / ABU DHABI ART FAIR SPONSORSHIP
JWT DUBAI UNITED ARAB EMIRATES