| Brand | FOSTER'S |
| Product/Service | FOSTER'S BEER |
| Entrant | THE TRIBE Dubai, UNITED ARAB EMIRATES |
| Category | Best Use of Viral and Email Marketing |
| Entrant Company: | THE TRIBE Dubai, UNITED ARAB EMIRATES |
| Advertising/Web Design Agency: | THE TRIBE Dubai, UNITED ARAB EMIRATES |
Credits |
Brief Explanation
The Off The Hook application forms part of the Foster's www.donttellthemissus.com website.
Simply book yourself an sms for when you need to get out of something (dinner at the in-laws?) and we'll send you a message (carefully written by you earlier) from anyone you choose (your boss?).
Getting out of chores and getting yourself down to the pub or in front of the telly is now simple.
All without getting into trouble from the missus.
Credits
| Andrew Durkan |
The Tribe |
Creative Director/Copywriter |
| Josh Tetteh-Lartey |
The Tribe |
Digital Creative Director |
| Ladislav Janic |
The Tribe |
Art Director |
| Ashwinth Isaiah |
The Tribe |
Lead Programmer |
| Dominic Parker |
The Tribe |
Account Director |
| Stuart Quinn |
The Tribe |
Account Manager |