2019 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A01 Fast Moving Consumer Goods
COKE MIXED FANS
COCA-COLA / COKE
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
TWIX FACE OFF
MARS / TWIX
IMPACT BBDO Dubai UNITED ARAB EMIRATES
THE HUNGER PROOF FOOTBALL EXPERIENCE
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
ABSOLUT CIVIL LOVE
ABSOLUT VODKA / ABSOLUT VODKA
INTERESTING TIMES Beirut LEBANON
Short List
ABSOLUT THE FACE OF THE EARTH
ABSOLUT VODKA / ABSOLUT VODKA
INTERESTING TIMES Beirut LEBANON
THE KEEP WALKING LEBANON EXPO
DIAGEO LEBANON / JOHNNIE WALKER
LEO BURNETT BEIRUT LEBANON
#MYSOUNDCOUNTS
DIAGEO LEBANON / SMIRNOFF
LEO BURNETT BEIRUT LEBANON
FOOD OPENS DOORS
MAGGI / DIFFERENT MAGGI PRODUCTS
PUBLICIS MIDDLE EAST Dubai UNITED ARAB EMIRATES
FUNNY THINGS OFF THE TOP OF MY HEAD
HEAD & SHOULDERS / HEAD & SHOULDERS ANTI DANDRUFF SHAMPOO
SAATCHI & SAATCHI DUBAI UNITED ARAB EMIRATES
THE RETURN OF THE MOULID
AL ABD / MOULID SWEETS
SAATCHI & SAATCHI EGYPT Cairo EGYPT
THE KRAFT COOKING CHALLENGE
MONDELEZ INTERNATIONAL / KRAFT
SPARK FOUNDRY Dubai UNITED ARAB EMIRATES
OMO TAG
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
LAUNDRY SHOCK
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A02 Durable Consumer Goods, including Cars
SCORE WITH HISENSE
HISENSE MIDDLE EAST / HISENSE TV
FLC GROUP Dubai UNITED ARAB EMIRATES
UNSEEN POTENTIAL
AL TAYER MOTORS / RECYCLED DESIGN
FP7/DXB Dubai UNITED ARAB EMIRATES
OVERCOMING OBSTACLES
JAGUAR LAND ROVER / LAND ROVER
IMAGINATION Dubai UNITED ARAB EMIRATES
THE SPACESUIT COLLECTION
LANDMARK GROUP / CENTREPOINT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
UM KHALED
TOYOTA / TOYOTA
J. WALTER THOMPSON JORDAN Amman JORDAN
Short List
THE D-REMOTE
BEKO / BEKO SMART TELEVISIONS
McCANN ISTANBUL TURKEY
MY FIRST INFINITI AD
ARABIAN AUTOMOBILES COMPANY INFINITI / INFINITI CARS
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
Q 5-0
INFINITI / Q50
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
INTELLIGENT FOOTBALL
NISSAN / NISSAN INTELLIGENT MOBILITY / UEFA CHAMPION LEAGUE PARTNERSHIP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
PREDICTIVE RADIO SPOTS
AWR ARABIAN AUTOMOBILE / NISSAN X-TRAIL WITH INTELLIGENT FORWARD COLLISION WARNING.
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
WORLD WITHOUT WALLS
BABYSHOP / RAMADAN CAMPAIGN
FP7/DXB Dubai UNITED ARAB EMIRATES
THE 1 DIRHAM COIN FOR THE 1 DIRHAM CONE
MCDONALD'S / MCDONALD'S ICE CREAM CONE
FP7/DXB Dubai UNITED ARAB EMIRATES
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"
BABYSHOP / MOTHER'S DAY BRAND ACTIVATION
FP7/DXB Dubai UNITED ARAB EMIRATES
Bronze
LUCKY FACE
LA LIBANAISE DES JEUX / LOTTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
PET A PLANT
EXOTICA / FLOWER SHOP
LEO BURNETT BEIRUT LEBANON
THE SUN FLAME GRILLED WHOPPER
BURGER KING / BURGER KING
MEMAC OGILVY KUWAIT Kuwait City KUWAIT
DUBAI AIRPORT GATE A21
DUBAI AIRPORT / EXPERIENCE DESIGN
OCHRE Dubai UNITED ARAB EMIRATES
WORLD MANKOUSHEH DAY
ZAATAR W ZEIT / MANKOUSHEH
PUBLICIS LEVANT Beirut LEBANON
THE SUPER-NATURAL GREEN WRAP
ZAATAR W ZEIT / THE SUPER-NATURAL GREEN WRAP
PUBLICIS LEVANT Beirut LEBANON
A04 Media & Publications
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
THE BLANK EDITION
AN-NAHAR / NEWSPAPER
IMPACT BBDO Dubai UNITED ARAB EMIRATES
GHASB CAMPAIGN
SAUDI BROADCASTING AUTHORITY (SBA) / SBC TV CHANNEL LAUNCH
XELEMENT AGENCY Riyadh SAUDI ARABIA
A05 Financial Products & Services, Commercial Public Services, B2B Products & Services
EVERY STEP COUNTS
EMIRATES NBD / THE FITNESS APP
FP7/DXB Dubai UNITED ARAB EMIRATES
THE WIFI COUCHES
SAUDI TELECOM COMPANY / PUBLIC WIFI
J. WALTER THOMPSON Riyadh SAUDI ARABIA
THE BIG SHUTDOWN
SAUDI TELECOM COMPANY / SELF-SERVICE DIGITAL TOOLS
J. WALTER THOMPSON Riyadh SAUDI ARABIA
WARAK WARAK
BANK AL ETIHAD / THARAA SAVING ACCOUNT
J. WALTER THOMPSON JORDAN Amman JORDAN
BANK AUDI "THE CAFÉ AROUND THE CORNER"
BANK AUDI / DIGITAL SOLUTIONS/CHANNELS
LEO BURNETT BEIRUT LEBANON
EY WAVESPACE
EY / EXPERIENCE DESIGN
OCHRE Dubai UNITED ARAB EMIRATES
SLOW FACE
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A06 Corporate Image & Sponsorship
TRUE LOVE NEVER GOES BLIND
ALFA TELECOMMUNICATION / ALFA CSR & ESIGHT
LEO BURNETT BEIRUT LEBANON
A07 Corporate Social Responsibility
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN
Short List
END THEIR HUNGER
THE AVENUES MALL / KRCS HUNGER RELIEF
BPG KUWAIT Kuwait City KUWAIT
#POSTWISELY "IF IT WERE YOUR PAIN. WOULD YOU SHARE IT?"
DU TELCO / DU TELECOM
LEO BURNETT DUBAI UNITED ARAB EMIRATES
FORGOTTEN TOY
GMC / AUTOMOTIVE
LEO BURNETT DUBAI UNITED ARAB EMIRATES
GIVE IN TO GIVING
ENBD / VOLUNTEER
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Silver
KNOW YOUR NEIGHBOR
AL AILA / MAYAR FOOD COMPANY / ALAILA - BASMATI WHITE INDIAN RICE
MAYAR FOODS Dammam SAUDI ARABIA
PURE TRASH - THE DISGRACEFUL ART SHOW
FOOD NOT TRASH / NGO
MULTIPLY MARKETING CONSULTANCY Abu Dhabi UNITED ARAB EMIRATES