| Brand | BRAVEHEART |
| Product/Service | AWARENESS |
| Entrant | IMPACT BBDO Beirut, LEBANON |
| Category | Charities & Non-profit |
|
Idea Creation
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IMPACT BBDO Beirut, LEBANON
|
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Idea Creation 2
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IMPACT BBDO Dubai, UNITED ARAB EMIRATES
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Cultural/Context information for the jury.
In Lebanon, scars are considered a social taboo, and as such, are kept hidden and stigmatized because they signify illness and operation.
Credits
| DANI RICHA |
Impact BBDO |
Chief Executive Officer |
| ANGELO EL CHAMI |
IMPACT BBDO LEBANON |
Executive Creative Director |
| MELISSA CHAMOUN |
IMPACT BBDO LEBANON |
COPYWRITER |
| GEORGES KYRILLOS |
IMPACT BBDO LEBANON |
CREATIVE DIRECTOR |
| MARWAN MNEIMNEH |
IMPACT BBDO LEBANON |
ART DIRECTOR |
| RAMZI HELOU |
IMPACT BBDO LEBANON |
ACCOUNT DIRECTOR |
| RAWAD KEYROUZ |
IMPACT BBDO LEBANON |
TV PRODUCER |
| RUDY BOU CHEBEL |
FREELANCE |
FREELANCE |
| PAUL SHEARER |
Impact BBDO Dubai |
Chief Creative Officer |
| EMILE TABANJI |
IMPACT BBDO LEBANON |
MANAGING DIRECTOR |