FAST MONEY TRANSFER - DOLLAR
| Brand | SABB: SAUDI ARABIAN BRITISH BANK |
| Product/Service | MONEY TRANSFER |
| Entrant | LEO BURNETT Riyadh, SAUDI ARABIA |
| Category | Financial Products & Services |
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Idea Creation
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LEO BURNETT Riyadh, SAUDI ARABIA
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Media Placement
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OMD Riyadh, SAUDI ARABIA
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Production
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LEO BURNETT Riyadh, SAUDI ARABIA
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Cultural/Context information for the jury.
We wanted to showcase the G force of SABB’s fast instant money transfer service by pushing back all the elements inside a money note.
Credits
| Bechara Mouzannar |
Leo Burnett Mena |
Chief Creative Officer |
| George Maktabi |
Publicis communications KSA |
Chief Operating Officer |
| Mohammad Bahmishan |
Leo Burnett ksa |
Reginal ECD |
| Mazen Mitri |
Leo Burnett ksa |
Managing Director |
| Saadi Alkouatli |
Leo Burnett ksa |
Creative director |
| Waleed Hmeidan |
Leo Burnett ksa |
Group Account Director |
| Mohammad Omeira |
Leo Burnett ksa |
Senior Copywriter |
| Habeeb Najjar |
Leo Burnett ksa |
Art Director |
| Marwan Diaa |
Leo Burnett ksa |
Account Manager |
| Omar Batayyah |
SABB |
Head of Marketing & Research |
| Khaled Faheem |
SABB |
Senior Marketing Manager - RBWM Communications |
| Mohammed Al Saadoun |
SABB |
Marketing Manager |
| José Pedro Bortolini |
Freelancer |
Illustrator |
| Adriano Miranda |
Freelancer |
Illustrator |