| Brand | THE WASTE MANAGEMENT COALITION |
| Product/Service | WASTE MANAGEMENT |
| Entrant | IMPACT BBDO Dubai, UNITED ARAB EMIRATES |
| Category | Fundraising & Advocacy |
|
Idea Creation
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IMPACT BBDO Dubai, UNITED ARAB EMIRATES
|
|
Media Placement
|
OMD Beirut, LEBANON
|
|
Production
|
STOKED Beirut, LEBANON
|
|
Additional Company
|
THE WASTE MANAGEMENT COALITION Beirut, LEBANON
|
Describe any restrictions or regulations regarding Healthcare communications in your country/region (imposed by healthcare regulatory bodies, government, TV stations, etc.)
Although there were not clear restriction or regulations concerning the issue, the topic is purposely shrouded in misinformation and the public lacked the factual information to make a truly informed decision.
Describe the target audience
The primary target audience is those who live or work within the area that will be affected by the planned incinerators. The second audience is the public who are concerned with their wellbeing. Our work is relative because we caused mass awareness and directly illustrated where/who will be affected.
Credits
| Dani Richa |
Impact BBDO Dubai |
Chief Executive Officer |
| Paul Shearer |
Impact BBDO Dubai |
Chief Creative Officer |
| Logan Allanson |
Impact BBDO Dubai |
Creative Director |
| Tres Colacion |
Impact BBDO Dubai |
Creative Director |
| Ben Griffiths |
Impact BBDO Dubai |
Associate Creative Director |
| Giancarlo Rodas |
Impact BBDO Dubai |
Associate Creative Director |
| Marie Claire Maalouf |
Impact BBDO Dubai |
Associate Creative Director |
| Sarah Berro, Simone Milani |
Impact BBDO Dubai |
Copywriter |
| Bijoy Purayil, Enrico Motti |
Impact BBDO Dubai |
Art Director |
| Mohamed Abdelkader |
Impact BBDO Dubai |
Arabic Copywriter |
| Ahmed Nawara |
Impact BBDO Dubai |
Graphic Designer |
| Noushad P. Pathiyatt |
Impact BBDO Dubai |
Finalizer |
| Samantha Stuart - Palmer |
Impact BBDO Dubai |
Managing Director |
| Emma Jane Randall |
Impact BBDO Dubai |
Account Executive |
| Farid Hobeiche |
Impact BBDO Dubai |
Group Account Director |
| Tennyson Torcato |
Impact BBDO |
Creative Services Director |
| JOE ABOU-KHALED |
Impact BBDO |
Creative |
| John Gerrard |
John Gerrard |
CGI Artist |
| Charbel Aouad |
Stoked |
Executive Producer |
| Rita El Hachem |
Stoked |
Producer |
| Danny Saneh |
Stoked |
Line Producer |
| Jack Martinos, Bachar Khattar, Pascal Movsessian |
Stoked |
Cameraman |
| Abdo Najjar |
Stoked |
Drone Operator |
| Christian Abi Abboud |
Stoked |
Director |
| Christian Abi Abboud |
Stoked |
Director |
| Christian Abi Abboud |
Stoked |
Director |
| Christian Abi Abboud |
Stoked |
Director |
| Samer Sweidan |
Stoked |
Location Manager |
| Eli Boudjok |
Alleycat |
Digial Art Director |
| Rachid J. El Khazen |
OMD |
General Manager |
| ELIE ZORBA |
OMD |
Manager |
| ELIE ZORBA |
OMD |
Manager |
Links
Website URL