2019 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A02 Durable Consumer Goods, including Cars
A WORLD OF WONDER BY JOTUN
JOTUN PAINTS / JOTUN KIDS COLLECTION
WUNDERMAN DUBAI UNITED ARAB EMIRATES
D02 Launch & Re-launch
A WORLD OF WONDER BY JOTUN
JOTUN PAINTS / JOTUN KIDS COLLECTION
WUNDERMAN DUBAI UNITED ARAB EMIRATES
C02 Use of Mobile
MCCAFÉ "SIMPLE"
MCDONALD'S / MCCAFÉ
LEO BURNETT DUBAI UNITED ARAB EMIRATES
B02 Use of Ambient Media: Small Scale
HAPPIER MEAL
MCDONALD'S / HAPPY MEAL
LEO BURNETT DUBAI UNITED ARAB EMIRATES
A07 Corporate Social Responsibility
GIVE IN TO GIVING
ENBD / VOLUNTEER
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
C03 Use of Social Platforms
GIVE IN TO GIVING
ENBD / VOLUNTEER
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
F02 Low Budget / High Impact Campaign
LIFE AFTER FASHION
SPLASH / SPLASH FASHION
THE CLASSIC PARTNERSHIP Dubai UNITED ARAB EMIRATES
A05 Financial Products & Services, Commercial Public Services, B2B Products & Services
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
B04 Use of Technology
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
E03 Experience Design
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
E01 Copywriting
A LETTER FROM A PALM TREE
NAKHLA / PALM CARE SERVICES
CRAZYTOWN Baghdad IRAQ
A09 Charities & Non-profit
YOUNG BRIDE
RDFL / RDFL
J. WALTER THOMPSON Beirut LEBANON
C02 Use of Mobile
EIDIYA EXPRESS
EMIRATES NBD / MEPAY
LEO BURNETT DUBAI UNITED ARAB EMIRATES
A09 Charities & Non-profit
MAGDI YACOUB FOUNDATION - THE KEY TO MY HEART
THE MAGDI YACOUB HEART FOUNDATION / CHARITY ORGANIZATION - A HEART CENTRE
TNA Cairo EGYPT
F02 Low Budget / High Impact Campaign
FALAFEL TALKS
GLOBAL VILLAGE / GLOBAL VILLAGE
THE CLASSIC PARTNERSHIP Dubai UNITED ARAB EMIRATES
B02 Use of Ambient Media: Small Scale
STOOL STORIES
AALIYA'S BOOKS / BOOKSTORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
C03 Use of Social Platforms
OFFSIDE STUDIO
COCA-COLA / COCA-COLA
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
THE MAGIC CHOCOLATE BOX
MAYA / MAYA FINE CHOCOLATES
MEMAC OGILVY Manama BAHRAIN
A02 Durable Consumer Goods, including Cars
MY FIRST INFINITI AD
ARABIAN AUTOMOBILES COMPANY INFINITI / INFINITI CARS
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
E02 Art Direction / Design
PLANET OR PLASTIC
NATIONAL GEOGRAPHIC / TBC
SAATCHI & SAATCHI DUBAI UNITED ARAB EMIRATES
B04 Use of Technology
FUTURE REINA
CHILDREN'S CANCER CENTER OF LEBANON / CCCL
RÉPUBLIQUE Beirut LEBANON
C01 Use of Digital Platforms
Q 5-0
INFINITI / Q50
TBWA\RAAD Dubai UNITED ARAB EMIRATES
D02 Launch & Re-launch
Q 5-0
INFINITI / Q50
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
A07 Corporate Social Responsibility
THE MISSING
MTV LEBANON / PUBLIC AWARENESS CAMPAIGN
TBWA\RAAD Beirut LEBANON
Short List
A01 Fast Moving Consumer Goods
LAUNDRY SHOCK
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
D01 Acquisitions & Retention
LISTEN...
HEARLIFE CLINIC / AUDIOLOGY TESTS
FP7/DXB Dubai UNITED ARAB EMIRATES
F01 Integrated Campaign Led by Direct
LISTEN...
HEARLIFE CLINIC / AUDIOLOGY TESTS
FP7/DXB Dubai UNITED ARAB EMIRATES
E01 Copywriting
MAGDI YACOUB FOUNDATION - THE KEY TO MY HEART
THE MAGDI YACOUB HEART FOUNDATION / CHARITY ORGANIZATION - A HEART CENTRE
TNA Cairo EGYPT
E03 Experience Design
OMO TAG
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
B03 Use of Ambient Media: Large Scale
THE WIFI COUCHES
SAUDI TELECOM COMPANY / PUBLIC WIFI
J. WALTER THOMPSON Riyadh SAUDI ARABIA
A05 Financial Products & Services, Commercial Public Services, B2B Products & Services
DANGER IN DISGUISE
SAUDI TELECOM COMPANY / 'TUBY' VIDEO APP FOR KIDS
J. WALTER THOMPSON Riyadh SAUDI ARABIA
FAST-SIM DELIVERY
SAUDI TELECOM COMPANY / SIM CARD DELIVERY SERVICE
J. WALTER THOMPSON Riyadh SAUDI ARABIA
B03 Use of Ambient Media: Large Scale
THE BIG SHUTDOWN
SAUDI TELECOM COMPANY / SELF-SERVICE DIGITAL TOOLS
J. WALTER THOMPSON Riyadh SAUDI ARABIA
F02 Low Budget / High Impact Campaign
LAUNDRY SHOCK
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
C02 Use of Mobile
EVERY STEP COUNTS
EMIRATES NBD / THE FITNESS APP
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
D01 Acquisitions & Retention
MORE THAN YOU CAN SEE
UNILEVER / LUX
FP7/CAI Cairo EGYPT
D02 Launch & Re-launch
MORE THAN YOU CAN SEE
UNILEVER / LUX
FP7/CAI Cairo EGYPT
A09 Charities & Non-profit
#TEACHYOUALESSON
UNICEF LEBANON / NON-GOVERNMENTAL ORGANIZATION
LEO BURNETT BEIRUT LEBANON
A07 Corporate Social Responsibility
LIFE AFTER FASHION
SPLASH / SPLASH FASHION
THE CLASSIC PARTNERSHIP Dubai UNITED ARAB EMIRATES
F01 Integrated Campaign Led by Direct
PET A PLANT
EXOTICA / FLOWER SHOP
LEO BURNETT BEIRUT LEBANON
E02 Art Direction / Design
UNSPOKEN, UAE
THE LIGHTHOUSE CENTRE FOR WELLBEING / WORKPLACE MENTAL HEALTH
McCANN HEALTH Dubai UNITED ARAB EMIRATES
A02 Durable Consumer Goods, including Cars
UM KHALED
TOYOTA / TOYOTA
J. WALTER THOMPSON JORDAN Amman JORDAN
C03 Use of Social Platforms
NETFLIX-LA CASA DE PAPEL
NETFLIX / NETFLIX LA CASE DE PAPEL
KIJAMII Cairo EGYPT
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
HAPPIER MEAL
MCDONALD'S / HAPPY MEAL
LEO BURNETT DUBAI UNITED ARAB EMIRATES
B04 Use of Technology
PHILLY SHOPPABLE RECIPES
MONDELEZ INTERNATIONAL / PHILADELPHIA CREAM CHEESE
SPARK FOUNDRY Dubai UNITED ARAB EMIRATES
C01 Use of Digital Platforms
WORLDS LONGEST MOBILE BANNER
CHEVROLET / BOLT EV
COMMONWEALTH//McCANN Dubai UNITED ARAB EMIRATES
A01 Fast Moving Consumer Goods
COKE MIXED FANS
COCA-COLA / COKE
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
Bronze
B02 Use of Ambient Media: Small Scale
OMO TAG
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
E01 Copywriting
MUTILATED WORDS
28 TOO MANY / FEMALE GENITAL MUTILATION
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
E02 Art Direction / Design
STOP DOWRYMONGERING
UN WOMEN / ANTI FORCED DOWRY
BBDO PAKISTAN Lahore PAKISTAN
Bronze