2019 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
C03 Use of Social Platforms
CARGO PASSENGER CLASS
FLYADEAL / FLYADEAL AIRLINE
77 MEDIA Jeddah SAUDI ARABIA
Bronze
E02 Art Direction / Design
STOP DOWRYMONGERING
UN WOMEN / ANTI FORCED DOWRY
BBDO PAKISTAN Lahore PAKISTAN
Bronze
B03 Use of Ambient Media: Large Scale
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN
Grand Prix
E02 Art Direction / Design
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN
Silver
THE BULLETPROOF NOVEL
SOC OUTREACH / GIRLS' EDUCATION
BBDO PAKISTAN Lahore PAKISTAN
F02 Low Budget / High Impact Campaign
STOP DOWRYMONGERING
UN WOMEN / ANTI FORCED DOWRY
BBDO PAKISTAN Lahore PAKISTAN
B02 Use of Ambient Media: Small Scale
THE BULLETPROOF NOVEL
SOC OUTREACH / GIRLS' EDUCATION
BBDO PAKISTAN Lahore PAKISTAN
A07 Corporate Social Responsibility
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN
Short List
B02 Use of Ambient Media: Small Scale
QUEENS
WHITE RIBBON / TOPICAL PRINTERS / ANTI-DOMESTIC VIOLENCE AWARENESS
BBDO PAKISTAN Lahore PAKISTAN
E02 Art Direction / Design
QUEENS
WHITE RIBBON / TOPICAL PRINTERS / ANTI-DOMESTIC VIOLENCE AWARENESS
BBDO PAKISTAN Lahore PAKISTAN
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
WASH VS WIPE
REHLAT / REHLAT APPLICATION
BEATTIE + DANE Kuwait City KUWAIT
C03 Use of Social Platforms
WASH VS WIPE
REHLAT / REHLAT APPLICATION
BEATTIE + DANE Kuwait City KUWAIT
D02 Launch & Re-launch
WASH VS WIPE
REHLAT / REHLAT APPLICATION
BEATTIE + DANE Kuwait City KUWAIT
F01 Integrated Campaign Led by Direct
ENDING VIOLENCE AGAINST CHILDREN (EVAC) - ANTI-BULLYING CAMPAIGN
AWLADNA/UNICEF EGYPT / ANTI-BULLYING AWARENESS
BEE MEDIA PRODUCTIONS Giza EGYPT
A02 Durable Consumer Goods, including Cars
WORLDS LONGEST MOBILE BANNER
CHEVROLET / BOLT EV
COMMONWEALTH//McCANN Dubai UNITED ARAB EMIRATES
C01 Use of Digital Platforms
WORLDS LONGEST MOBILE BANNER
CHEVROLET / BOLT EV
COMMONWEALTH//McCANN Dubai UNITED ARAB EMIRATES
E01 Copywriting
A LETTER FROM A PALM TREE
NAKHLA / PALM CARE SERVICES
CRAZYTOWN Baghdad IRAQ
C03 Use of Social Platforms
THE OFFICIAL SPONSOR OF LOSERS
MCDONALD'S / MCDONALD'S WORLD CUP CAMPAIGN
FP7/BEY Beirut LEBANON
D02 Launch & Re-launch
AN ODE TO ARAB FEMINISM
MASHROU' LEILA / IBL EL LEIL (SON OF THE NIGHT) DELUXE EDITION
FP7/BEY Beirut LEBANON
C03 Use of Social Platforms
AN ODE TO ARAB FEMINISM
MASHROU' LEILA / IBL EL LEIL (SON OF THE NIGHT) DELUXE EDITION
FP7/BEY Beirut LEBANON
MORE THAN YOU CAN SEE
UNILEVER / LUX
FP7/CAI Cairo EGYPT
D01 Acquisitions & Retention
MORE THAN YOU CAN SEE
UNILEVER / LUX
FP7/CAI Cairo EGYPT
D02 Launch & Re-launch
MORE THAN YOU CAN SEE
UNILEVER / LUX
FP7/CAI Cairo EGYPT
C02 Use of Mobile
EVERY STEP COUNTS
EMIRATES NBD / THE FITNESS APP
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
THE 1 DIRHAM COIN FOR THE 1 DIRHAM CONE
MCDONALD'S / MCDONALD'S ICE CREAM CONE
FP7/DXB Dubai UNITED ARAB EMIRATES
B02 Use of Ambient Media: Small Scale
THE 1 DIRHAM COIN FOR THE 1 DIRHAM CONE
MCDONALD'S / MCDONALD'S ICE CREAM CONE
FP7/DXB Dubai UNITED ARAB EMIRATES
D01 Acquisitions & Retention
LISTEN...
HEARLIFE CLINIC / AUDIOLOGY TESTS
FP7/DXB Dubai UNITED ARAB EMIRATES
F01 Integrated Campaign Led by Direct
LISTEN...
HEARLIFE CLINIC / AUDIOLOGY TESTS
FP7/DXB Dubai UNITED ARAB EMIRATES
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"
BABYSHOP / MOTHER'S DAY BRAND ACTIVATION
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
C03 Use of Social Platforms
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"
BABYSHOP / MOTHER'S DAY BRAND ACTIVATION
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
F01 Integrated Campaign Led by Direct
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"
BABYSHOP / MOTHER'S DAY BRAND ACTIVATION
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
A02 Durable Consumer Goods, including Cars
UNSEEN POTENTIAL
AL TAYER MOTORS / RECYCLED DESIGN
FP7/DXB Dubai UNITED ARAB EMIRATES
B03 Use of Ambient Media: Large Scale
UNSEEN POTENTIAL
AL TAYER MOTORS / RECYCLED DESIGN
FP7/DXB Dubai UNITED ARAB EMIRATES
F02 Low Budget / High Impact Campaign
UNSEEN POTENTIAL
AL TAYER MOTORS / RECYCLED DESIGN
FP7/DXB Dubai UNITED ARAB EMIRATES
B02 Use of Ambient Media: Small Scale
COKE MIXED FANS
COCA-COLA / COKE
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
Short List
A05 Financial Products & Services, Commercial Public Services, B2B Products & Services
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
B04 Use of Technology
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
E03 Experience Design
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
A01 Fast Moving Consumer Goods
COKE MIXED FANS
COCA-COLA / COKE
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
Bronze
REASONS TO CELEBRATE
RECKITT BENCKISER / DUREX CONDOMS
HAVAS Dubai UNITED ARAB EMIRATES
E01 Copywriting
REASONS TO CELEBRATE
RECKITT BENCKISER / DUREX CONDOMS
HAVAS Dubai UNITED ARAB EMIRATES
C01 Use of Digital Platforms
REASONS TO CELEBRATE
RECKITT BENCKISER / DUREX CONDOMS
HAVAS Dubai UNITED ARAB EMIRATES
D02 Launch & Re-launch
THE SPACESUIT COLLECTION
LANDMARK GROUP / CENTREPOINT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
E02 Art Direction / Design
THE SPACESUIT COLLECTION
LANDMARK GROUP / CENTREPOINT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
A02 Durable Consumer Goods, including Cars
THE SPACESUIT COLLECTION
LANDMARK GROUP / CENTREPOINT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
LUCKY FACE
LA LIBANAISE DES JEUX / LOTTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
C02 Use of Mobile
LUCKY FACE
LA LIBANAISE DES JEUX / LOTTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
D01 Acquisitions & Retention
LUCKY FACE
LA LIBANAISE DES JEUX / LOTTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
A09 Charities & Non-profit
THE TOXIC FLAG
THE WASTE MANAGEMENT COALITION / WASTE MANAGEMENT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
B03 Use of Ambient Media: Large Scale
THE TOXIC FLAG
THE WASTE MANAGEMENT COALITION / WASTE MANAGEMENT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List