2019 Winners & Shortlists

DESPAIR / JOY

Gold Lynx Campaign

Demo Film

Digital Proof JPG

Brand28 TOO MANY
Product/ServiceFEMALE GENITAL MUTILATION
EntrantIMPACT BBDO Dubai, UNITED ARAB EMIRATES
3 of 5 Campaign
CategoryUse of Arabic Script / Calligraphy
Idea Creation IMPACT BBDO Dubai, UNITED ARAB EMIRATES
Additional Company 28 TOO MANY London, UNITED KINGDOM

Translation.

Inhuman became human Pain became dream Cut became Condemn Despair became Joy Cruel became Civilized Shame became Defiance

Credits

Name Company Role
Dani Richa Impact BBDO Dubai Chief Executive Officer
Paul Shearer Impact BBDO Dubai Chief Creative Officer
Samantha Stuart - Palmer Impact BBDO Dubai Managing Director
Marie Claire Maalouf Impact BBDO Dubai Associate Creative Director
Sarah Berro Impact BBDO Dubai Executive Arabic Creative Copywriter
Logan Allanson Impact BBDO Dubai Creative Director
Ahmed Nawara Impact BBDO Dubai Graphic Designer
Marcio Doti Impact BBDO Dubai Art Director
Ben Griffiths Impact BBDO Dubai Associate Creative Director
Rani Amayri Impact BBDO Dubai Executive Arabic Creative Copywriter
Mohamed Abdelkader Impact BBDO Dubai Arabic Copywriter
Husam Al Agha Impact BBDO Dubai Executive Arabic Proof Reader
Jithesh Narayanan Impact BBDO Dubai Art Director
James Keith Elgie Impact BBDO Dubai Digital Art Director
Abdelghany Shoair Impact BBDO Dubai Calligrapher
Tennyson Torcato Impact BBDO Creative Services Director
Noor Hassanein Impact BBDO Dubai Strategy Director
Emma Lightowlers 28 Too Many Communications Manager
Amel Fahmy Tadwein Director