Demo Film
Digital Proof JPG
| Brand | 28 TOO MANY |
| Product/Service | FEMALE GENITAL MUTILATION |
| Entrant | IMPACT BBDO Dubai, UNITED ARAB EMIRATES |
| 1 of 5 Campaign |
| Category | Use of Arabic Script / Calligraphy |
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Idea Creation
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IMPACT BBDO Dubai, UNITED ARAB EMIRATES
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Additional Company
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28 TOO MANY London, UNITED KINGDOM
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Translation.
Inhuman became human
Pain became dream
Cut became Condemn
Despair became Joy
Cruel became Civilized
Shame became Defiance
Credits
| Dani Richa |
Impact BBDO Dubai |
Chief Executive Officer |
| Paul Shearer |
Impact BBDO Dubai |
Chief Creative Officer |
| Samantha Stuart - Palmer |
Impact BBDO Dubai |
Managing Director |
| Marie Claire Maalouf |
Impact BBDO Dubai |
Associate Creative Director |
| Sarah Berro |
Impact BBDO Dubai |
Executive Arabic Creative Copywriter |
| Logan Allanson |
Impact BBDO Dubai |
Creative Director |
| Ahmed Nawara |
Impact BBDO Dubai |
Graphic Designer |
| Marcio Doti |
Impact BBDO Dubai |
Art Director |
| Ben Griffiths |
Impact BBDO Dubai |
Associate Creative Director |
| Rani Amayri |
Impact BBDO Dubai |
Executive Arabic Creative Copywriter |
| Mohamed Abdelkader |
Impact BBDO Dubai |
Arabic Copywriter |
| Husam Al Agha |
Impact BBDO Dubai |
Executive Arabic Proof Reader |
| Jithesh Narayanan |
Impact BBDO Dubai |
Art Director |
| James Keith Elgie |
Impact BBDO Dubai |
Digital Art Director |
| Abdelghany Shoair |
Impact BBDO Dubai |
Calligrapher |
| Tennyson Torcato |
Impact BBDO |
Creative Services Director |
| Noor Hassanein |
Impact BBDO Dubai |
Strategy Director |
| Emma Lightowlers |
28 Too Many |
Communications Manager |
| Amel Fahmy |
Tadwein |
Director |