CADILLAC DESIGN UNCOMFORTABLE
| Brand | CADILLAC |
| Product/Service | CADILLAC |
| Entrant | INTERESTING TIMES Beirut, LEBANON |
| Category | Cinematography |
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Idea Creation
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INTERESTING TIMES Beirut, LEBANON
|
Write a short summary of what happens in the film.
In the film we used avant-garde Arab social influencers who personify Cadillac's bold design philosophy. Through the film we showed fashion, settings, and situations that contextualize Cadillac's design through the cutting edge of Arabia.
The film's message brought to life that Cadillac's design is not created by popular demand and couldn't care less about what society has to say.
Tell the jury anything relevant about the cinematography.
The cinematography was inspired by Cadillac's design edginess. Each frame was crafted to bring to life an aspect of the car's bold design with lights and settings that localize the American car with its Arab drivers.
Credits
| Mo Alghossein |
Interesting Times |
Creative Partner |
| Rita Harbie |
Interesting Times |
Associate Creative Director |
| Jessica Chaker |
Interesting Times |
Art Director |
| Ashraf Mansour |
Interesting Times |
Planning Partner |
| Chafic Al Kowatly |
Interesting Times |
Account Director |
| Lea Maalouli |
Interesting Times |
Account Manager |
| Black Rhino |
Black Rhino |
Production House |
| Michel Harb |
Black Rhino |
Executive Producer |
| Chadi Younes |
Chadi Younes |
Director |
| Volker Schellbach |
Volker Schellbach |
DOP |
Links
Video URL