2017 Winners & Shortlists

Title Brand Product / Service Entrant Company Country Award
A03 Fast Moving Consumer Goods
FEET
NASMED / COSMETICS
TBWA\ISTANBUL TURKEY
Short List
I WANT MY ICE CREAM BACK
JOHNSON & JOHNSON / JOHNSON'S BABY SHAMPOO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
A04 Durable Consumer Goods
SUNGLASSES
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
Gold
BAG
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
Gold
RING
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
Gold
MAKE UP
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
Gold
SHOES
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
Grand Prix
CLASSICAL
SAMSUNG KSA / SAMSUNG LEVEL ON PRO HEADPHONES
CHEIL MENA Dubai UNITED ARAB EMIRATES
Short List
POP
SAMSUNG KSA / SAMSUNG LEVEL ON PRO HEADPHONES
CHEIL MENA Dubai UNITED ARAB EMIRATES
Short List
A05 Cars & Automotive Products & Services
GORILLA & FROG
LAND ROVER / AUTOMOBILE
TBWA\ISTANBUL TURKEY
Short List
HUSKY & BUNNY
LAND ROVER / AUTOMOBILE
TBWA\ISTANBUL TURKEY
Short List
PELICAN & CANARY
LAND ROVER / AUTOMOBILE
TBWA\ISTANBUL TURKEY
Short List
A06 Retail, e-Commerce, Restaurants & Fast Food Chains
CANNED SOUP
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Bronze
70'S STAR
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Bronze
BACK HAIR
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Bronze
LOVE HANDLES
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Bronze
THOUSAND DOLLARS
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Bronze
NOSE JOB
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Bronze
RONALDO WITHOUT RONALDO
GO SPORT / GO SPORT RETAIL STORES
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
VIDAL WITHOUT VIDAL
GO SPORT / GO SPORT RETAIL STORES
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
LINA
GO SPORT / GO SPORT
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
DHALIYA
GO SPORT / GO SPORT
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
FATIHA
GO SPORT / GO SPORT
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
A07 Travel, Transport & Leisure
SURFING
EMIRATES GROUP / DNATA TRAVEL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
YOGA RETREAT
EMIRATES GROUP / DNATA TRAVEL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
DIVING
EMIRATES GROUP / DNATA TRAVEL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
POLKA
EMIRATES GROUP / DNATA TRAVEL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
BURIED TREASURE
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
WAITRESS
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
YIPPEE
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
A09 Financial Products & Services
OPEN HELMETS - WOMAN
JORDAN INSURANCE COMPANY / BIKER SAFETY
Y&R AMMAN JORDAN
Short List
OPEN HELMETS - BALD
JORDAN INSURANCE COMPANY / BIKER SAFETY
Y&R AMMAN JORDAN
Short List
A11 Commercial Public Services
ALWAYS ON GUARD
ETISALAT / SECURITY CAMERA
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
RATRYOSHKA
BOECKER / PUBLIC HEALTH DEPARTMENT
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Bronze
ANTRYOSHKA
BOECKER / PUBLIC HEALTH DEPARTMENT
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Bronze
COCKRYOSHKA
BOECKER / PUBLIC HEALTH DEPARTMENT
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Bronze
A13 Public Health & Safety
RABBIT
SYDLEXIA / DYSLEXIA CORRECTING FACILITY
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
DINOSAUR
SYDLEXIA / DYSLEXIA CORRECTING FACILITY
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
CUPCAKE
NATIONAL HEALTH INSURANCE COMPANY - DAMAN / ANTI-ANTIBIOTICS SELF-PRESCRIPTION
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
A14 Public Sector & Awareness Messages
PARLIAMENT
UN WOMEN / UN WOMEN
DDB DUBAI UNITED ARAB EMIRATES
Bronze
SCIENCE
UN WOMEN / UN WOMEN
DDB DUBAI UNITED ARAB EMIRATES
Bronze
TECHNOLOGY
UN WOMEN / UN WOMEN
DDB DUBAI UNITED ARAB EMIRATES
Bronze
B01 Use of Print & Publishing
CHAMPION'S HIJACK
GO SPORT / GO SPORT RETAIL STORES
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
AD D
NATIONAL HEALTH INSURANCE COMPANY - DAMAN / VITAMIN D EDUCATION
FP7/DXB Dubai UNITED ARAB EMIRATES
Silver
MAKING SENSE OF DYSLEXIA
SYDLEXIA / DYSLEXIA CORRECTING FACILITY
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
C01 Original Print & Publishing
BE SEEN
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
Short List
AD D
NATIONAL HEALTH INSURANCE COMPANY - DAMAN / VITAMIN D EDUCATION
FP7/DXB Dubai UNITED ARAB EMIRATES
Silver