2017 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A01 Art Direction
CROC
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
SHARK
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
WAREWOLF TRAP
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
CAVEMAN TRAP
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
KONG TRAP
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
LIFELESS
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
ANGRY
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
EVIL
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
SEE
MALL OF QATAR / MALL OF QATAR
LEO BURNETT DOHA QATAR
TRY
MALL OF QATAR / MALL OF QATAR
LEO BURNETT DOHA QATAR
TASTE
MALL OF QATAR / MALL OF QATAR
LEO BURNETT DOHA QATAR
WHATSAPP
LEBANESE RED CROSS / PUBLIC AWARENESS MESSAGE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
TWITTER
LEBANESE RED CROSS / PUBLIC AWARENESS MESSAGE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
BEETLE
LE MARRAKECH / CASINO
J. WALTER THOMPSON Casablanca MOROCCO
DOGS
LE MARRAKECH / CASINO
J. WALTER THOMPSON Casablanca MOROCCO
POLICE
LE MARRAKECH / CASINO
J. WALTER THOMPSON Casablanca MOROCCO
SWIMSUIT
LE MARRAKECH / CASINO
J. WALTER THOMPSON Casablanca MOROCCO
BURIED TREASURE
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
ECCENTRIC MILLIONAIRE
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
WAITRESS
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
AGEING MAN
KINOKUNIYA / BOOKSTORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
LONESOME MAN
KINOKUNIYA / BOOKSTORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
GRACIOUS WOMAN
KINOKUNIYA / BOOKSTORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
JANE
KINOKUNIYA / BOOKS
J. WALTER THOMPSON RIYADH SAUDI ARABIA
WILLIAM
KINOKUNIYA / BOOKS
J. WALTER THOMPSON RIYADH SAUDI ARABIA
CHARLES
KINOKUNIYA / BOOKS
J. WALTER THOMPSON RIYADH SAUDI ARABIA
I HATE BROCOLLI
JOHNSON & JOHNSON / JOHNSON'S BABY SHAMPOO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
MY TEDDY BEAR
JOHNSON & JOHNSON / JOHNSON'S BABY SHAMPOO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
I WANT MY ICE CREAM BACK
JOHNSON & JOHNSON / JOHNSON'S BABY SHAMPOO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
IRIS
IZHIMAN MILLS / TURKISH COFFEE
J. WALTER THOMPSON JORDAN Amman JORDAN
TREE
IZHIMAN MILLS / TURKISH COFFEE
J. WALTER THOMPSON JORDAN Amman JORDAN
CANNED SOUP
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
70'S STAR
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
BACK HAIR
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
LOVE HANDLES
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
THOUSAND DOLLARS
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
NOSE JOB
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
FALLING CHANDELIER
HSBC / HSBC HOME INSURANCE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
FALLING TEA POT
HSBC / HSBC HOME INSURANCE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
FALLING VASE
HSBC / HSBC HOME INSURANCE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
ICE CREAM RUN
HSBC / HSBC HOME LOANS
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Short List
FUZZY FRIENDSHIP
HSBC / HSBC HOME LOANS
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
WOMEN HAVE IT EASY
HONDA ALGHANIM / HONDA LANE ASSIST SYSTEM
IMPACT & ECHO BBDO Kuwait City KUWAIT
YOUR SISTER IS HOT
HONDA ALGHANIM / HONDA LANE ASSIST SYSTEM
IMPACT & ECHO BBDO Kuwait City KUWAIT
YOUR BABY IS UGLY
HONDA ALGHANIM / HONDA LANE ASSIST SYSTEM
IMPACT & ECHO BBDO Kuwait City KUWAIT
LINA
GO SPORT / GO SPORT
TBWA\RAAD Dubai UNITED ARAB EMIRATES
DHALIYA
GO SPORT / GO SPORT
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
FATIHA
GO SPORT / GO SPORT
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
CHICKEN
GENERAL ELECTRIC / GE HOODS
WUNDERMAN DUBAI UNITED ARAB EMIRATES
Short List
GARLIC
GENERAL ELECTRIC / GE HOODS
WUNDERMAN DUBAI UNITED ARAB EMIRATES
Short List