2017 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A01 Art Direction
CANNED SOUP
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
70'S STAR
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
BACK HAIR
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
LOVE HANDLES
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
THOUSAND DOLLARS
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
NOSE JOB
IKEA - SAUDI ARABIA / SMART STORAGE SOLUTIONS
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
SUNGLASSES
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
BAG
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
RING
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
MAKE UP
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
Grand Prix
SHOES
THE CARTEL / THE CARTEL
Y&R DUBAI UNITED ARAB EMIRATES
Grand Prix
YES, SIZE MATTERS
GARAGE366 / MEDIA & CREATIVE AGENCY
GARAGE366 DMCC Dubai UNITED ARAB EMIRATES
CHICKEN
GENERAL ELECTRIC / GE HOODS
WUNDERMAN DUBAI UNITED ARAB EMIRATES
Short List
GARLIC
GENERAL ELECTRIC / GE HOODS
WUNDERMAN DUBAI UNITED ARAB EMIRATES
Short List
FISH
GENERAL ELECTRIC / GE HOODS
WUNDERMAN DUBAI UNITED ARAB EMIRATES
Short List
HOPSCOTCH
FIAT CHRYSLER MIDDLE EAST / JEEP
PUBLICIS MIDDLE EAST Dubai UNITED ARAB EMIRATES
SURFING
EMIRATES GROUP / DNATA TRAVEL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
YOGA RETREAT
EMIRATES GROUP / DNATA TRAVEL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
DIVING
EMIRATES GROUP / DNATA TRAVEL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
POLKA
EMIRATES GROUP / DNATA TRAVEL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
LIFELESS
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
ANGRY
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
EVIL
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
BEAR
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
CROC
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
SHARK
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
I HATE BROCOLLI
JOHNSON & JOHNSON / JOHNSON'S BABY SHAMPOO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
MY TEDDY BEAR
JOHNSON & JOHNSON / JOHNSON'S BABY SHAMPOO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
I WANT MY ICE CREAM BACK
JOHNSON & JOHNSON / JOHNSON'S BABY SHAMPOO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
HAPPINESS
MERCEDES / MERCEDES G CLASS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
IGNORANT
MERCEDES / MERCEDES G CLASS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
PILOT
MERCEDES / MERCEDES G CLASS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
BURIED TREASURE
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
ECCENTRIC MILLIONAIRE
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
WAITRESS
LA LIBANAISE DES JEUX / LOTO LIBANAISE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
WAREWOLF TRAP
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
CAVEMAN TRAP
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
KONG TRAP
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
CAMEL SAVES CAMEL
MERCEDES / MERCEDES GLE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
GOAT SAVES GOAT
MERCEDES / MERCEDES GLE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
WILD DOG SAVES WILD DOG
MERCEDES / MERCEDES GLE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
DOG
SYDLEXIA / DYSLEXIA CORRECTING FACILITY
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
RABBIT
SYDLEXIA / DYSLEXIA CORRECTING FACILITY
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
DINOSAUR
SYDLEXIA / DYSLEXIA CORRECTING FACILITY
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
FOX
SYDLEXIA / DYSLEXIA CORRECTING FACILITY
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
METALHEAD OVERBOARD
X-CITE / X-CITE NOISE CANCELLING HEADPHONES
IMPACT BBDO Dubai UNITED ARAB EMIRATES
WORKMAN ON THE MOON
X-CITE / X-CITE NOISE CANCELLING HEADPHONES
IMPACT BBDO Dubai UNITED ARAB EMIRATES
TRUCK IN THE SKY
X-CITE / X-CITE NOISE CANCELLING HEADPHONES
IMPACT BBDO Dubai UNITED ARAB EMIRATES
ALWAYS ON GUARD
ETISALAT / SECURITY CAMERA
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
SPIDER WEB
VISA / TRAVEL INSURANCE
IMPACT BBDO Dubai UNITED ARAB EMIRATES