A05 Use of broadcast in a promotional campaign
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SCRATCH, COLLECT, AND WIN
VODAFONE EGYPT / PREPAID |
J. WALTER THOMPSON CAIRO Cairo |
EGYPT |
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TOUCH- INDEPENDENCE
TOUCH / TOUCH |
J. WALTER THOMPSON BEIRUT |
LEBANON |
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SAVE THE MUSIC
MINISTRY OF ENVIRONMENT & MINISTRY OF EDUCATION / CEDAR CONSERVATION |
Y&R DUBAI |
UNITED ARAB EMIRATES |
Bronze
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SAUDIS SHAKE THE WORLD
FLYNAS / TRAVEL, TOURISM & TRANSPORTATION |
J. WALTER THOMPSON RIYADH |
SAUDI ARABIA |
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EMIRATES CADETS OF TOMORROW
EMIRATES GROUP / EMIRATES RECRUITMENT: NATIONAL CADET PILOTS AND ENGINEERS |
HAVAS MEDIA MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
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WASTE MANAGEMENT
EGYPTIAN ENVIRONMENTAL AFFAIRS AGENCY / PUBLIC AWARENESS CAMPAIGN |
AGENCY 622 Cairo |
EGYPT |
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A07 Use of digital in a promotional campaign
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BE PART OF IT
QATAR FOOTBALL ASSOCIATION / QATAR FOOTBALL GOVERNING BODY |
FITCH London |
UNITED KINGDOM |
Silver
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CHARACTER WITHIN
PEUGEOT / PEUGEOT 508 |
HAVAS DIGITAL MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
|
REVIVE CULTURE
MTV / MTV |
IMPACT BBDO Beirut |
LEBANON |
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MONOPOLY ACTIVATION
MAJID AL FUTTAIM PROPERTIES (MALL OF THE EMIRATES, AND CITY CENTRE) / MALL ACTIVATION |
SOCIALIZE Dubai |
UNITED ARAB EMIRATES |
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DRIVING CHANGE
KAFA (ENOUGH) VIOLENCE & EXPLOITATION / KAFA (ENOUGH) VIOLENCE & EXPLOITATION |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
|
THE MUSTANG RISES - PROJECT HIGHTOWER
FORD MIDDLE EAST / 2015 FORD MUSTANG |
MEC Dubai |
UNITED ARAB EMIRATES |
|
THE PERFORMER
FIAT CHRYSLER AUTOMOBILES MIDDLE EAST / CHRYSLER 300C |
PUBLICIS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
|
HEY FUTURE ME...
EMIRATES NBD / CHILDREN'S SAVINGS PLANS |
FP7/DXB Dubai |
UNITED ARAB EMIRATES |
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PRICE OF WATER
COCA-COLA / ARWA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
|
MOVEMBER CAMPAIGN
CENTREPOINT, LANDMARK GROUP / SHOPPING AND RETAIL |
LANDMARK GROUP Dubai |
UNITED ARAB EMIRATES |
|
UNITED HANDS
BEIRUT CELEBRATIONS / INDEPENDENCE 2014 |
RÉPUBLIQUE Beirut |
LEBANON |
Short List
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A08 Use of social in a promotional campaign
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VOLKSWAGEN INSTAPARKING
VOLKSWAGEN MIDDLE EAST / VOLKSWAGEN PARK ASSIST |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
|
@SOCIALYARIS
TOYOTA / YARIS |
GMASCO Dubai |
UNITED ARAB EMIRATES |
|
XPERIA AQUATECH STORE
SONY MOBILE COMMUNICATIONS / MOBILE |
FP7/DXB Dubai |
UNITED ARAB EMIRATES |
|
HALA B HALI
SAMSUNG / RAMADAN CAMPAIGN |
CHEIL MENA Dubai |
UNITED ARAB EMIRATES |
|
WRITE IN ARABIC
SAMSUNG / NOTE 4 |
LEO BURNETT Amman |
JORDAN |
Short List
|
SAMSUNG GALAXY S5 SUPER SELFIE
SAMSUNG / GALAXY S5 |
CHEIL MENA Dubai |
UNITED ARAB EMIRATES |
|
CAPTURE YOUR CAPTUR
RENAULT / CAPTUR |
CHEIL MENA Dubai |
UNITED ARAB EMIRATES |
|
FLYNAS NATIONAL DAY FLASHMOB
NAS HOLDING / NAS AIRLINES |
EPIC - FLIP IT Jeddah |
SAUDI ARABIA |
|
REVIVE CULTURE
MTV / MTV |
IMPACT BBDO Beirut |
LEBANON |
|
A BIG SMALL CAMPAIGN
MCDONALD'S / QUICK SERVICE RESTAURANT |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
|
WEB MILLIONAIRES CLUB
MARICO EGYPT / HAIRCODE |
MEDIA DIRECTION OMD Cairo |
EGYPT |
|
VOTE FOR US. WE'LL VOTE FOR YOU
KAFA / WOMEN’S RIGHTS NGO |
LEO BURNETT BEIRUT |
LEBANON |
Silver
|
KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON" |
LEO BURNETT BEIRUT |
LEBANON |
Grand Prix
|
COLOUR EXPERIMENTS THE KINDERGARDEN
HEMPEL / PAINTS |
MEMAC OGILVY & MATHER Jeddah |
SAUDI ARABIA |
|
THE HASHTAG PLAYLIST
GOOD NIGHT / GOOD NIGHT DRINK |
SAATCHI & SAATCHI Dubai |
UNITED ARAB EMIRATES |
|
FORD MUSTANG 2015 - THE LEGEND RISES
FORD MIDDLE EAST / 2015 FORD MUSTANG |
MEC Dubai |
UNITED ARAB EMIRATES |
|
COKE STUDIO INSTAFUSION
COCA-COLA MIDDLE EAST / COKE STUDIO |
CHEIL MENA Dubai |
UNITED ARAB EMIRATES |
|
SURVIVE THE NIGHT
BEIERSDORF / NIVEA MEN RANGE |
OMD Dubai |
UNITED ARAB EMIRATES |
|
AXIOM INTERVENTION
AXIOM TELECOM / TRADE-IN |
IMPACT PROXIMITY Dubai |
UNITED ARAB EMIRATES |
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