2015 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
A02 Consumer Products
LOVE & FORGET CONCERT
PROCTER & GAMBLE / HERBAL ESSENCES HAIRCARE
INTERESTING TIMES Beirut LEBANON GLOBAL FILMS
Beirut
LEBANON
Short List
EVOLUTION OF HOOKING UP
UNILEVER / AXE
DIGITAL REPUBLIC Cairo EGYPT FULL FRAME PRODUCTIONS
Cairo
EGYPT
Short List
THE PERFORMER
FIAT CHRYSLER AUTOMOBILES MIDDLE EAST / CHRYSLER 300C
PUBLICIS MIDDLE EAST Dubai UNITED ARAB EMIRATES
Short List
KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON"
LEO BURNETT BEIRUT LEBANON
Gold
A03 Consumer Services
REVIVE CULTURE
MTV / MTV
IMPACT BBDO Beirut LEBANON THE TALKIES
Beirut
LEBANON
Bronze
A04 Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness Messages
UNITED HANDS
BEIRUT CELEBRATIONS / INDEPENDENCE 2014
RÉPUBLIQUE Beirut LEBANON
Silver
RAISE SHAWWA'S VOICE
KAFA / DOMESTIC WORKERS ABUSE
RÉPUBLIQUE Beirut LEBANON
Short List
B02 Microsites
RAISE SHAWWA'S VOICE
KAFA / DOMESTIC WORKERS ABUSE
RÉPUBLIQUE Beirut LEBANON
Bronze
GAZA FONT
ASSAFIR / GAZA FONT
IMPACT BBDO Beirut LEBANON
Short List
C01 Web Banner
HSBC GLOBAL VIEW/GLOBAL TRANSFER
HSBC / ONLINE MONEY TRANSFER
BUZZMAN MIDDLE EAST Dubai UNITED ARAB EMIRATES OPTIX DIGITAL PICTURES
Dubai
UNITED ARAB EMIRATES
Bronze
D01 Online Video
CULTURE GONE BANANA
MTV / MTV
IMPACT BBDO Beirut LEBANON
Short List
TAKE THE DOCTOR'S SEAT
FOCP / CHARITY ORGANISATION
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Bronze
VOLKSWAGEN INSTAPARKING
VOLKSWAGEN MIDDLE EAST / VOLKSWAGEN PARK ASSIST
MEMAC OGILVY Dubai UNITED ARAB EMIRATES BLUE CACTUS FILMS
Dubai
UNITED ARAB EMIRATES
Short List
WE ARE FIRE
AL JAZEERA NEWS NETWORK / AL JAZEERA ENGLISH
MEMAC OGILVY Dubai UNITED ARAB EMIRATES DEJA VU
Dubai
GEOMETRY GLOBAL
Dubai
UNITED ARAB EMIRATES
Short List
DRIVING CHANGE
KAFA (ENOUGH) VIOLENCE & EXPLOITATION / KAFA (ENOUGH) VIOLENCE & EXPLOITATION
MEMAC OGILVY Dubai UNITED ARAB EMIRATES DEJA VU
Dubai
UNITED ARAB EMIRATES
Bronze
E01 Use of Social or Community
REVOLUTIONIZING THE FOOTBALL VIEWING EXPERIENCE WITH ALLO BEIN
BEIN SPORTS / BROADCASTER
RESOLUTION MENA Dubai UNITED ARAB EMIRATES
Short List
NOT A BUG SPLAT
REPRIEVE / FOUNDATION FOR FUNDAMENTAL RIGHTS / DRONE STRIKES COLLATERAL DAMAGE AWARENESS
BBDO PAKISTAN Lahore PAKISTAN BRAVE NEW FILMS
Culver City
USA
Short List
VOTE FOR US. WE'LL VOTE FOR YOU
KAFA / WOMEN’S RIGHTS NGO
LEO BURNETT BEIRUT LEBANON
Bronze
VOLKSWAGEN INSTAPARKING
VOLKSWAGEN MIDDLE EAST / VOLKSWAGEN PARK ASSIST
MEMAC OGILVY Dubai UNITED ARAB EMIRATES BLUE CACTUS FILMS
Dubai
UNITED ARAB EMIRATES
Bronze
WRITE IN ARABIC
SAMSUNG / NOTE 4
LEO BURNETT Amman JORDAN
Short List
E02 Applications / Tools
MY HOME SALON ICONSULTANCY
P&G WELLA PRO SERIES / BEAUTY CARE
LEO BURNETT BEIRUT LEBANON
Silver
G02 Branded Tech (offline)
ONLY THE LONELY
VOLVO / AUTOMOTIVE
INTERESTING TIMES Beirut LEBANON RUMBLE
London
UNITED KINGDOM
Short List
H01 Integrated Multi-platform Campaign
THE PERFORMER
FIAT CHRYSLER AUTOMOBILES MIDDLE EAST / CHRYSLER 300C
PUBLICIS MIDDLE EAST Dubai UNITED ARAB EMIRATES NOVALIA
Cambridge
UNITED KINGDOM
Short List
LEBANON4SALE
SAKKER EL DEKKENE (STOP THE SHOP) / ANTI-CORRUPTION ORGANIZATION
LEO BURNETT BEIRUT LEBANON
Bronze
KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON"
LEO BURNETT BEIRUT LEBANON
Grand Prix
I02 Overall aesthetic design
KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON"
LEO BURNETT BEIRUT LEBANON STOKED
Beirut
LEBANON
Bronze
I03 Storytelling
KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON"
LEO BURNETT BEIRUT LEBANON STOKED
Beirut
LEBANON
Silver
I04 Innovative use of technology
THE PERFORMER
FIAT CHRYSLER AUTOMOBILES MIDDLE EAST / CHRYSLER 300C
PUBLICIS MIDDLE EAST Dubai UNITED ARAB EMIRATES NOVALIA
Cambridge
UNITED KINGDOM
Bronze