Brand | MOBINIL |
Product/Service | TELECOMMUNICATIONS |
Entrant | LEO BURNETT CAIRO, EGYPT |
Category | Commercial Public Services |
Entrant Company
|
LEO BURNETT CAIRO, EGYPT
|
Advertising Agency
|
LEO BURNETT CAIRO, EGYPT
|
Production Company
|
BIGFOOT FILMS Cairo, EGYPT
|
Brief Explanation
Ramdan is Egypt's Super Bowl for TV shows and advertisers. And so our challenge was that we needed to come up with and insightful campaign without being boring! In order to break the clutter of Ramadan.
As for our insight, It takes a lot of time than normal for people to concentrate and focus while fasting and surprisingly even after Iftar due to the excessive eating. So take your time without worrying about cost.
Credits
Bechara Mouzannar |
Leoburnett |
Chief Creative Officer |
Amr Darwish |
Leoburnett/Cairo |
Managing Director |
Christin Ghobrial |
Leoburnett/Cairo |
Deputy Managing Director |
Mohamed Fouad |
Leoburnett/Cairo |
Creative Director |
Akram Negm |
Leoburnett/Cairo |
Associate Creative Director |
Hashem El Sokkary |
Leoburnett/Cairo |
Associate Creative Director |
Ahmed El Habashi |
Leoburnett/Cairo |
Art Director |
Nadia Obeid |
Leoburnett/Cairo |
Account Director |
Lina El Gheoushy |
Leoburnett/Cairo |
Account Executive |
Sherine Mostafa |
Leoburnett/Cairo |
Agency Producer |
Ali Ali |
Director |
Director |
Pierre Mouarkech |
DOP |
Director Of Photography |
Begad Omran |
Bigfoot Films |
Producer |
Dunkin |
Glassworks UK |
Post Production |
Karim Mira |
LZRD |
Post Production |
Mostafa El Halawany |
Halawany Music |
Music Artist |