Brand | QATAR2015 |
Product/Service | MEN'S HANDBALL WORLD CHAMPIONSHIP |
Entrant | LEO BURNETT DOHA Doha, QATAR |
Category | Travel, Transport & Tourism, Entertainment & Leisure |
Entrant Company
|
LEO BURNETT DOHA Doha, QATAR
|
Advertising Agency
|
LEO BURNETT DOHA Doha, QATAR
|
Production Company
|
FILMWORKS Dubai, UNITED ARAB EMIRATES
|
Brief Explanation
The Game of Fast is inspired from the very fast paced Handball game. Being one of the most intense and demanding sports, it takes a lot of preparation and dedication to be a top-level handball player. The film portrays the journey a player has to go through to become a top athlete and represent his country in the Men's Handball World Championship, the highest honor in Handball.
The film sequences showcase the intensity of training from the novice, amateur, athlete and then professional level. This intensity is also explored in the fans’ experience and anticipation while visiting Qatar, the host country for the 2015 World Championship.
The focus of the film is the path leading towards wining the championship; a unique and intense fight towards conquering oneself before ultimately challenging the competition.
Credits
Bechara Mouzannar |
Leo Burnett |
Chief Creative Officer |
Sami Saleh |
Leo Burnett |
Managing Director |
Munah Zahr |
Leo Burnett |
Executive Creative Director |
Samer Lahoud |
Leo Burnett |
Creative Director |
Thiago Gouveia |
Leo Burnett |
Art Director |
Felipe Menezes |
Leo Burnett |
Art Director |
Tala Alali |
Leo Burnett |
Senior Art Director |
Sid Mehta |
Leo Burnett |
Copywriter |
Ameer Zeitouni |
Leo Burnett |
Communication Manager |
Lara Traboulsi |
Leo Burnett |
Communication Manager |
Jihad Hteit |
Leo Burnett |
Senior Designer |
Victor Haffling |
Leo Burnett |
Copywriter |
Jasmina Matic |
Leo Burnett |
Planning Director |
Mofeed Abu El Gebeen |
Filmworks |
Chief Operating Officer |
André Stringer |
Filmworks |
Director |