GREEN MEANS GO, RED MEANS LONELY
Brand | VOLVO |
Product/Service | AUTOMOTIVE |
Entrant | INTERESTING TIMES Beirut, LEBANON |
Category | Cars & Automotive Services |
Entrant Company
|
INTERESTING TIMES Beirut, LEBANON
|
Advertising Agency
|
INTERESTING TIMES Beirut, LEBANON
|
Brief Explanation
With a bird’s eye view, Mr. Lonely is seen driving in his squeaky clean Volvo alongside cars and cabs swerving through different lanes. We then see the traffic lights go from green to red in his car reflection and our man decides to actually stop! The cars in other lanes continue to drive, disregarding the change in lights. A car behind him honks frantically, as the driver sticks half his body out the window in a futile attempt to taunt Mr. Lonely. The cars ultimately overtake him and speed through the red light. The camera zooms in on his gratified face as he patiently waits for the light to go green by his lonesome.
Credits
Mo Alghossein |
Interesting Times |
Creative Director/Partner |
Jimmy Francis |
Interesting Times |
Creative Director/Partner |
Ashraf Mansour |
Interesting Times |
Strategy Director/Partner |
Wassim Bassil |
Interesting Times |
Managing Partner |
Rita Harbie |
Interesting Times |
Copywriter |
Michiel Sfeir |
Interesting Times |
Art Director |
Bahaa Awad |
Interesting Times |
Digital Production Director |
Karam Al Ghossain |
Interesting Times |
Senior Content Producer |
Lara Safar |
Interesting Times |
Head Of Engagement |
Jihad Harmoush |
Interesting Times |
Engagement Manager |