2015 Winners & Shortlists

GREEN MEANS GO, RED MEANS LONELY

BrandVOLVO
Product/ServiceAUTOMOTIVE
EntrantINTERESTING TIMES Beirut, LEBANON
CategoryCars & Automotive Services
Entrant Company INTERESTING TIMES Beirut, LEBANON
Advertising Agency INTERESTING TIMES Beirut, LEBANON

Brief Explanation

With a bird’s eye view, Mr. Lonely is seen driving in his squeaky clean Volvo alongside cars and cabs swerving through different lanes. We then see the traffic lights go from green to red in his car reflection and our man decides to actually stop! The cars in other lanes continue to drive, disregarding the change in lights. A car behind him honks frantically, as the driver sticks half his body out the window in a futile attempt to taunt Mr. Lonely. The cars ultimately overtake him and speed through the red light. The camera zooms in on his gratified face as he patiently waits for the light to go green by his lonesome.

Credits

Name Company Role
Mo Alghossein Interesting Times Creative Director/Partner
Jimmy Francis Interesting Times Creative Director/Partner
Ashraf Mansour Interesting Times Strategy Director/Partner
Wassim Bassil Interesting Times Managing Partner
Rita Harbie Interesting Times Copywriter
Michiel Sfeir Interesting Times Art Director
Bahaa Awad Interesting Times Digital Production Director
Karam Al Ghossain Interesting Times Senior Content Producer
Lara Safar Interesting Times Head Of Engagement
Jihad Harmoush Interesting Times Engagement Manager