Brand | HEBA ABUHAMDAN |
Product/Service | ARABIC TRANSLATOR |
Entrant | BLUE APPLE Dubai, UNITED ARAB EMIRATES |
Category | Stationery |
Entrant Company
|
BLUE APPLE Dubai, UNITED ARAB EMIRATES
|
Advertising Agency
|
BLUE APPLE Dubai, UNITED ARAB EMIRATES
|
Brief Explanation
To create a good and memorable first impression. Also to give the hint of creativity and expertise in her work.
The Brief
Mrs. Heba Abuhamdan is a professional Arabic translator who works with select clientele. She wants to work with high-quality companies and on impactful projects.
How the final design was conceived
Arabic is written and read from right to left. When layouts are being prepared for client approval, only English is used. Arabic is indicated within the layout by flipping the text thereby using it as a placeholder. Using this insight, the design was developed.
Indication of how successful the outcome was in the market
Mrs. Heba’s business card got a splendid response and almost everyone commended that it was refreshingly different and unique. She started getting more enquiries and the card became a great conversation starter!
Mrs. Heba Abuhamdan is a professional Arabic translator who works with select clientele. With an almost non-existing budget she wanted to make big impression on prospective clients.
Credits
Milind Lanjekar |
Blue Apple |
Creative Director |
Pankaj Ramnathkar |
Blue Apple |
Creative Director |