| Brand | SAKKER EL DEKKENE (STOP THE SHOP) |
| Product/Service | ANTI-CORRUPTION ORGANIZATION |
| Entrant | LEO BURNETT BEIRUT, LEBANON |
| Category | Print & Poster - Art Direction |
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Entrant Company
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LEO BURNETT BEIRUT, LEBANON
|
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Advertising Agency
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LEO BURNETT BEIRUT, LEBANON
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English Translation of Main Headlines
Translation of posters and street tags
• Don't change your ways, change the law
Translation of shop signage:
• Lebanon4sale: everything for sale even your rights
The merchandise sold in shops consisted of fake driving licenses, permits, diplomas. These were designed exactly like the real ones, only with a call to action to “Stop the Shop” on their back.
Credits
| Bechara Mouzannar |
Leo Burnett Beirut |
Chief Creative Officer |
| Malek Ghorayeb |
Leo Burnett Beirut |
Regional Executive Creative Director |
| Areej Mahmoud |
Leo Burnett Beirut |
Creative Director |
| Nada Abi Saleh |
Leo Burnett Beirut |
Managing Director |
| Samer Shoueiry |
Leo Burnett Beirut |
Regional Digital Strategies/Innovation Director Director Levant |
| Jo Chemali |
Leo Comm |
Managing Director Pr Levant |
| Joseph Abi Saab |
Leo Burnett Beirut |
Senior Art Director |
| Tonie Tannous |
Leo Burnett Beirut |
Senior Art Director |
| Rana Khoury |
Leo Burnett Beirut |
Copywriter |
| Andrew Assi |
Leo Burnett Beirut |
Copywriter |
| Tarek Bacha |
Leo Burnett Beirut |
Copywriter |
| Tony Elieh |
Leo Burnett Beirut |
Photographer |
| Diego De Aristegui |
Leo Burnett Beirut |
Communication Supervisor |
| Cecilia Accad |
Leo Burnett Beirut |
Communication Director |
| Youmna El Asmar |
Leo Burnett Beirut |
Senior Strategic Planner |