Brand | SAKKER EL DEKKENE (STOP THE SHOP) |
Product/Service | ANTI-CORRUPTION ORGANIZATION |
Entrant | LEO BURNETT BEIRUT, LEBANON |
Category | Print & Poster - Art Direction |
Entrant Company
|
LEO BURNETT BEIRUT, LEBANON
|
Advertising Agency
|
LEO BURNETT BEIRUT, LEBANON
|
English Translation of Main Headlines
Translation of posters and street tags
• Don't change your ways, change the law
Translation of shop signage:
• Lebanon4sale: everything for sale even your rights
The merchandise sold in shops consisted of fake driving licenses, permits, diplomas. These were designed exactly like the real ones, only with a call to action to “Stop the Shop” on their back.
Credits
Bechara Mouzannar |
Leo Burnett Beirut |
Chief Creative Officer |
Malek Ghorayeb |
Leo Burnett Beirut |
Regional Executive Creative Director |
Areej Mahmoud |
Leo Burnett Beirut |
Creative Director |
Nada Abi Saleh |
Leo Burnett Beirut |
Managing Director |
Samer Shoueiry |
Leo Burnett Beirut |
Regional Digital Strategies/Innovation Director Director Levant |
Jo Chemali |
Leo Comm |
Managing Director Pr Levant |
Joseph Abi Saab |
Leo Burnett Beirut |
Senior Art Director |
Tonie Tannous |
Leo Burnett Beirut |
Senior Art Director |
Rana Khoury |
Leo Burnett Beirut |
Copywriter |
Andrew Assi |
Leo Burnett Beirut |
Copywriter |
Tarek Bacha |
Leo Burnett Beirut |
Copywriter |
Tony Elieh |
Leo Burnett Beirut |
Photographer |
Diego De Aristegui |
Leo Burnett Beirut |
Communication Supervisor |
Cecilia Accad |
Leo Burnett Beirut |
Communication Director |
Youmna El Asmar |
Leo Burnett Beirut |
Senior Strategic Planner |