| Brand | THE SHOE BUTLER |
| Product/Service | THE SHOE BUTLER |
| Entrant | DDB DUBAI, UNITED ARAB EMIRATES |
| Category | Print & Poster - Illustration |
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Entrant Company
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DDB DUBAI, UNITED ARAB EMIRATES
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Advertising Agency
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DDB DUBAI, UNITED ARAB EMIRATES
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English Translation of Main Headlines
The idea is based on the simple insight that the shoe is the first thing that 'arrives' before your body.
And therefore, a shiny shoe is the key to creating a good first impression. The campaign simply portrays this insight through different day-to-day situations that illustrate the importance of a shiny shoe, while reinforcing the role of the Shoe Butler.
Credits
| Firas Medrows |
Executive Creative Director |
| Makarand Patil/Kartik Aiyar |
Creative Director |
| Kartik Aiyar |
Copywriter |
| Makarand Patil/Kapil Mayekar |
Art Director |
| Lokesh Karekar/Kartik Aiyar |
Illustrator |
| Heba El Zoaiby |
Account Manager |
| Souha Dalloul |
Planner |