2014 Winners & Shortlists

MOHAMMED V FOUNDATION FOR SOLIDARITY

BrandMOHAMMED V FOUNDATION FOR SOLIDARITY
Product/ServiceFUNDATION
EntrantVIDEORAMA Casablanca, MOROCCO
CategoryFilm - Cinematography
Entrant Company VIDEORAMA Casablanca, MOROCCO
Advertising Agency SHEM'S PUBLICITÉ Casablanca, MOROCCO
Production Company VIDEORAMA Casablanca, MOROCCO

Brief Explanation

The spot tales the story of Karim. Karim is from a modest family, and had a difficult childhood after his father died when he was young. Separated from his family, in a city where only hardship and struggle were waiting for him, he wandered a while looking for a purpose, a shelter and that's when he found the Mohammed V Foundation for Solidarity. His life changed forever... He eventually found stability, he learnt a craft that gave him hope for the future, hope that was concretized by the opening of his own shop.

Credits

Name Role
Yanis Ayouch Creative Director
Taieb Ghalem Copywriter
Mohamed Dziri Art Director
Bahia Mansouri Agency Producer
Mouley Ahmed Belghiti Producer
Ali Nabil Ali Mohamed " Ali Ali" Director
Lotfi Gorda Cameraman
Brahim Amarak Lighting
Ali Nabil Ali Mohamed " Ali Ali" Cinematographer
Yves Sehnaoui Director Of Photography