2014 Winners & Shortlists

15 YEARS BACKING EL AHLY CLUB

BrandJUHAYNA
Product/ServiceJUHANYA
EntrantLEO BURNETT CAIRO, EGYPT
CategoryFilm - Direction
Entrant Company LEO BURNETT CAIRO, EGYPT
Advertising Agency LEO BURNETT CAIRO, EGYPT
Production Company HAMA FILM PRODUCTIONS Giza, EGYPT

Brief Explanation

El Ahly, is a leading football club with millions of fans all over Egypt. It was the time for Juhayna, the main sponsor of this club, to share their successful 15 years together as a backbone and a partner. This is a story told by Am Harith (the man responsible for the changing room and the lockers) who witnessed all the events that the club has lived for many years, events that involved humanly moments connecting, players, coaches, workers, fans and supporters all over the country

Credits

Name Role
Bechara Mouzannar Chief Creative Officer
Ahmed Hussein Creative Director
Sherif Doss Copywriter
Mohamed Moftah Art Director
Shereen Mostafa/Karim Khodeir Agency Producer
Christin Ghobrial Account Supervisor
Hisham Soliman/Tarek Nojara/Mohamed El Sayed/Tarek Geddawy Producer
Ahmed Hussein Director
Baher Mohamed Editor
Frequency Sound Studio
Hosni Ali Sound Design/Arrangement
Ghost Vfx Denmark/Lizard Cairo Post Production
Ashraf Gaber Cameraman
Marize Sami/Amr Ammar Account Manager
Mohamed Yousri Planner
Bassel Hossam Production Designer
Patrizio Patrizi Director Of Photography
Circle Editing Company
Assistant Directors: May Ads Amr Berry Mohamed Allam/Stylist: Radwa Maghraby/Helicam:othman Abo Other Credits