| Brand | MOBINIL |
| Product/Service | TELECOMMUNICATIONS |
| Entrant | FP7/CAI Cairo, EGYPT |
| Category | Film - Script |
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Entrant Company
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FP7/CAI Cairo, EGYPT
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Advertising Agency
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FP7/CAI Cairo, EGYPT
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Production Company
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LIGHTHOUSE FILMS Cairo, EGYPT
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Brief Explanation
Summers don't last forever. We wish they did but it's a lie we tell ourselves akin to relationships and life in general. We showed that although the summer months are beautiful albeit short; our Mobinil promotion is something that you can take away with you to last you the long journey ahead.thechallenge was to mentain two emotions at the same time through this short script, bitterness and love, the bitterness of those who believed in the summer promises and were left broken hearted, without forgeting the love and anticipation that they will always have for the next summer no matter what.
Credits
| Abdelsalam Abdelsalam |
Executive Creative Director |
| George Azmy |
Creative Director |
| Abdelrahman Abuzeid |
Copywriter |
| Mina Mounir/Heba Safey/Nourhan Moaz/Ahmed Mosaad/Ingy El Biltagy/Mariam Maged |
Art Director |
| Heba Radwan/Mohamed Aziz/Inas Nagy |
Agency Producer |
| Karim Helmy |
Account Supervisor |
| Ola Bazan |
Advertiser's Supervisor |
| Fadi Fahim |
Producer |
| Fabrizio Notari |
Director |
| Ahmed Hafez |
Editor |
| Frequency |
Sound Studio |
| Hosny Ali |
Sound Design/Arrangement |
| Aroma |
Post Production |
| Aroma |
Animation |
| Sarry Hani |
Music |
| Sondos Effat/Hanaa Baghdadi |
Account Manager |
| Reem Sharara/Farah Mansour |
Planner |
| Bassel Hossam |
Production Designer |
| Cesare Danese |
Director Of Photography |
| Aroma |
Editing Company |