| Brand | COCA-COLA |
| Product/Service | SPRITE |
| Entrant | FP7/CAI Cairo, EGYPT |
| Category | Film - Cinematography |
|
Entrant Company
|
FP7/CAI Cairo, EGYPT
|
|
Advertising Agency
|
FP7/CAI Cairo, EGYPT
|
|
Production Company
|
SILVER LINING PICTURES Cape Town, SOUTH AFRICA
|
|
Production Company 2
|
THE HOUSE PRODUCTIONS Cairo, EGYPT
|
Brief Explanation
Under Sprite's new campaign "Obey You", Sprite has let go of the "brand" and embraced it's "product". A product that gives a hit of sudden intense Refreshment
Credits
| Abdelsalam Abdel Salam |
Executive Creative Director |
| Mahmoud Hamdy |
Creative Director |
| Menna Al Keey |
Copywriter |
| Khalil El Shorbagy |
Art Director |
| Heba Radwan |
Agency Producer |
| Heba Radwan |
Producer |
| Mario Tagliabue |
Director |
| Sary Hany |
Music |
| Sara Sherif |
Account Manager |
| Mario Tagliabue |
Director Of Photography |
| Azman Studio |
Editing Company |
| Marwan Younis Younis Sr. Art Director |
Other Credits |