2014 Winners & Shortlists

LITTLE LEADERS

BrandAN-NAHAR
Product/ServiceAN-NAHAR
EntrantIMPACT BBDO Beirut, LEBANON
CategoryFilm - Direction
Entrant Company IMPACT BBDO Beirut, LEBANON
Advertising Agency IMPACT BBDO Beirut, LEBANON
Production Company SIGNATURE PRODUCTIONS Beirut, LEBANON

Brief Explanation

Meet Lebanon's political leaders They're either warlords suspected of corruption or addicted to power. On its 80th anniversary, the oldest newspaper in town decided to bring them back to reality. The challenge was to replicate the exact behavior and look of today’s politicians in lebanon, back when they were young children. The production managed to convince the viewers of the authenticity of each character, representing every politician in the right context with the right look and the right attitude. Adding the props, the filters and the music to reflect the era made the audience actually believe that those were real footages taken from the politicians’ personal albums.

Credits

Name Role
Walid Kanaan Chief Creative Officer
Miriam Jbeily Copywriter
Michelle Elkhoury/Jad Maalouf Art Director
Rawad Keyrouz Agency Producer
Karim Diab Account Supervisor
Anthony Makhlouf Producer
Jad Aouad Director
Nasser Shibani Sound Design/Arrangement
Cutting Edge Post Production