2014 Winners & Shortlists

LOCKER ROOM

BrandHENKEL JEBEL ALI
Product/ServiceFA
EntrantIMPACT BBDO Dubai, UNITED ARAB EMIRATES
CategoryFilm - Direction
Entrant Company IMPACT BBDO Dubai, UNITED ARAB EMIRATES
Advertising Agency IMPACT BBDO Dubai, UNITED ARAB EMIRATES
Production Company BIG KAHUNA FILMS Dubai, UNITED ARAB EMIRATES

Brief Explanation

The sense of smell is a strong one. It embeds itself in a person’s memory. That’s bad news for someone with body odour, because once they get labeled as ‘that’ person, it’s not very easy to lose the tag. In our new campaign for Fa, we warn young women against becoming ‘that’ person with our range of refreshing deodorants.

Credits

Name Role
Fadi Yaish Executive Creative Director
Akhilesh Bagri Copywriter
Jamie Kennaway Art Director
Emilie Haddad Agency Producer
Maguy Corbane : Account Director Account Supervisor
Ramy Bermawy Advertiser's Supervisor
Eddy Rizk Producer
Ali Ali Director
Tim Goodwin Editor
The : Paris Sound Design/Arrangement
Serena Me : Mahmoud Al Jabban Post Production
Pierre Mouarkesh Director Of Photography
Colourist : Craig Simonetti Other Credits