Brand | FIRST FINANCE QATAR |
Product/Service | PERSONAL FINANCE |
Entrant | AGENCY 222 Doha, QATAR |
Category | BANKING, INVESTMENT & INSURANCE |
Entrant Company
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AGENCY 222 Doha, QATAR
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Advertising Agency
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AGENCY 222 Doha, QATAR
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English Translation of Main Headlines
Context: Ramadan is well-known as a time for riddles (fawazeer)and drama. We took three traditional and much-loved stories familiar to our target audience - the stories on Antara Ibn Shadad, Ibn Battuta and Abbas Ibn Fernas - and showed how their lives would have been much easier, had First Finance been around in those days.
“If First Finance had existed back in my time, I would have taken a travel loan to fly through the sky, rather than covering myself with feathers, attaching wings to my body and jumping off a mountain, hurting my back, and spending the rest of my life isolated in my house.
Who am i?
O1) Ibn Roshd
O2) Abu Alkasem Al Shabi
O3) Abbas Ibn Fernas
Send your answer as an SMS To 92771 and you might be one of 10 winners of ipad 3 from First Finance.
Www.ffqatar.com
Credits
Tim Styles |
Executive Creative Director |
Fergus O'hare |
Creative Director |
Hossam Elgharably |
Copywriter |
Jawad Ghrayeb |
Art Director |
Habby Khalil |
Photographer |
Sean Palmers/Elsa Khalil |
Account Manager |