Winners & Shortlists

2013 Winners & Shortlists

Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
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Title Brand Product / Service Entrant Company Location Award
B02 CONSUMER PRODUCTS & SERVICES
EXTREME TEMPERATURES COFFEE CUP SLEEVE
BRIDGSETONE / BRIDGESTONE POTENZA TYRES		 LIVINGROOM Dubai UNITED ARAB EMIRATES
CAKESPIRATION
SWEET LANE / CAKE SHOP		 Y&R DUBAI UNITED ARAB EMIRATES
BRIDGESTONE RUBBER (ERASE THE SCENES)
BRIDGSETONE / BRIDGESTONE POTENZA TYRES		 LIVINGROOM Dubai UNITED ARAB EMIRATES
BLACKLIST INTERACTIVE VIRAL FILM
VODAFONE EGYPT / VODAFONE BLACKLIST		 JWT CAIRO EGYPT
BIG MAC - MEDIA KIT
McDONALD'S / McDONALD'S		 LEO BURNETT DUBAI UNITED ARAB EMIRATES
BEND, LIFT & FOLD FOR A REWARD
SEPIDEH / PRIVATE PILATES CLASSES		 WUNDERMAN DUBAI UNITED ARAB EMIRATES
AWESOME TRAVELING MACHINE
EMIRATES NBD / ATMS		 FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
ALWASEELA LOOK NO FURTHER
AL WASEET / ALWASEEELA		 LEO BURNETT Jeddah SAUDI ARABIA
AL HUSN INVITATION
SHANGRI-LA / AL HUSN HOTEL		 TBWA\ZEENAH Muscat OMAN
AFRAID OF 'ALEF'?
MY NURSERY / EDUCATION		 WUNDERMAN DUBAI UNITED ARAB EMIRATES
A VERY PUBLIC DISPLAY OF AFFECTION - THE MEN WHO SHARED THEIR LOVE WITH MILLIONS
UNILEVER / DOVE MEN+ CARE		 MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Short List
#LRINSTASURVIVAL
LAND ROVER / LAND ROVER		 Y&R DUBAI UNITED ARAB EMIRATES
B03 BUSINESS PRODUCTS & SERVICES
THE GOODNEWS NEWSPAPER
MBTE / RETAIL STORE FOR CAR PAINT PRODUCTS		 FP7/RUH Riyadh SAUDI ARABIA
Silver
FILM CAN
LIWA ADVERTISING / BRANDED CONTENT		 LIWA ADVERTISING Dubai UNITED ARAB EMIRATES
BUSINESS QUICKNET 4G DOWNLOAD BAR
STC - SAUDI TELECOM COMPANY / BUSINESS QUICKNET 4G		 JWT Riyadh SAUDI ARABIA
BUSINESS QUICKNET 4G CV - DM
STC - SAUDI TELECOM COMPANY / BUSINESS QUICKNET 4G		 JWT Riyadh SAUDI ARABIA
A BOX WITH BENEFITS
CONTINENTAL INSURANCE BROKERS / EMPLOYEE BENEFITS PROGRAM		 CREATIVEKETTLE Dubai UNITED ARAB EMIRATES
B04 FUNDRAISING, CHARITIES, APPEALS, NON-PROFIT ORGANISATIONS, PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS
THE PROMISE
PROCTER & GAMBLE / BREAST CANCER AWARENESS		 LEO BURNETT DUBAI UNITED ARAB EMIRATES
SHOCKINGLY TRUTHFUL CLASSIFIEDS
HELPING HANDS UAE / HELPING HANDS UAE		 MEMAC OGILVY Dubai UNITED ARAB EMIRATES
SEPTEMBER CHRISTMAS
TAMANNA / TAMANNA		 HORIZON DRAFTFCB Beirut LEBANON
RESCUE RADIO
SAWA MNINJAH / SAWA MNINJAH		 MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Gold
RAMADAN PLATE
AL-BERR CHARITABLE ASSOCIATION / AL-BERR CHARITABLE ASSOCIATION		 FP7/RUH Riyadh SAUDI ARABIA
RAMADAN BOX
QATAR FOUNDATION / RAMADAN GIFT BOX		 TBWA Doha QATAR
PROPHET
QTEL (QATAR TELECOM) / QTEL		 LEO BURNETT QATAR Doha QATAR
DONATE YOUR STATUS
AL NOOR SCHOOL FOR CHILDREN WITH SPECIAL NEEDS / SCHOOL		 Y&R DUBAI UNITED ARAB EMIRATES
CONVERSATIONS
ALSERKAL AVENUE /AL MANZIL SCHOOL / AL MANZIL SCHOOL		 DDB DUBAI UNITED ARAB EMIRATES
BOOKENDS
KINOKUNIYA / KINOKUNIYA		 JWT Dubai UNITED ARAB EMIRATES
Silver
A DONATION TRANSFORMATION
CHILDREN’S CANCER CENTER OF LEBANON / CANCER TREATMENT CENTER		 CHEIL WORLDWIDE UAE Dubai UNITED ARAB EMIRATES
C01 INTEGRATED CAMPAIGN LED BY DIRECT MARKETING
SEPTEMBER CHRISTMAS
TAMANNA / TAMANNA		 HORIZON DRAFTFCB Beirut LEBANON
SABB SALE
SABB - THE SAUDI BRITISH BANK / BANK		 JWT Riyadh SAUDI ARABIA
ROOT DOWN IN GOUNA
ORASCOM DEVELOPMENTS / REAL ESTATE		 FP7 / CAI EGYPT
PERSONAL FINANCE 2012
SABB - THE SAUDI BRITISH BANK / BANK		 JWT Riyadh SAUDI ARABIA
MOTIVATION CAMPAIGN
FP7 CAIRO / INTERNAL CAMPAIGN		 FP7 / CAI EGYPT
MINALAKHIR
THE COCA-COLA COMPANY / SPRITE		 MEMAC OGILVY Dubai UNITED ARAB EMIRATES
CONVERSATIONS
ALSERKAL AVENUE /AL MANZIL SCHOOL / AL MANZIL SCHOOL		 DDB DUBAI UNITED ARAB EMIRATES
Short List