2013 Winners & Shortlists

Title Brand Product / Service Entrant Company Country Award
A01 MAILINGS
X RAY
AR JUBAILI / MAINTENANCE SERVICE
RÉPUBLIQUE Beirut LEBANON
A05 AMBIENT/ALTERNATIVE MEDIA
NEVER HIDE YOUR JEWELRY
MUKHI SISTERS / NEW COLLECTION
RÉPUBLIQUE Beirut LEBANON
B02 CONSUMER PRODUCTS & SERVICES
NEVER HIDE YOUR JEWELRY
MUKHI SISTERS / NEW COLLECTION
RÉPUBLIQUE Beirut LEBANON
A02 PREMIUMS & GIVEAWAYS
PURE INSPIRATION
MASAFI / MASAFI MINERAL WATER
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES
A04 DIRECT RESPONSE DIGITAL MEDIA
LIGHT RACER
ENERGIZER / BATTERIES
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES
B03 BUSINESS PRODUCTS & SERVICES
BUSINESS QUICKNET 4G CV - DM
STC - SAUDI TELECOM COMPANY / BUSINESS QUICKNET 4G
JWT Riyadh SAUDI ARABIA
B04 FUNDRAISING, CHARITIES, APPEALS, NON-PROFIT ORGANISATIONS, PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS
SEPTEMBER CHRISTMAS
TAMANNA / TAMANNA
HORIZON DRAFTFCB Beirut LEBANON
C01 INTEGRATED CAMPAIGN LED BY DIRECT MARKETING
SEPTEMBER CHRISTMAS
TAMANNA / TAMANNA
HORIZON DRAFTFCB Beirut LEBANON
A03 COMPANY LITERATURE
WE'VE MOVED.
DRIVE DENTSU / OFFICE INVITE
DRIVE DENTSU Dubai UNITED ARAB EMIRATES
Short List
B01 CORPORATE IMAGE & INFORMATION
ONE EXTRA HOUR
BPG GROUP / ANTI SMOKING
BPG BATES Dubai UNITED ARAB EMIRATES
B04 FUNDRAISING, CHARITIES, APPEALS, NON-PROFIT ORGANISATIONS, PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS
RAMADAN PLATE
AL-BERR CHARITABLE ASSOCIATION / AL-BERR CHARITABLE ASSOCIATION
FP7/RUH Riyadh SAUDI ARABIA
B01 CORPORATE IMAGE & INFORMATION
MOTIVATION CAMPAIGN
FP7 CAIRO / INTERNAL CAMPAIGN
FP7 / CAI EGYPT
C01 INTEGRATED CAMPAIGN LED BY DIRECT MARKETING
MOTIVATION CAMPAIGN
FP7 CAIRO / INTERNAL CAMPAIGN
FP7 / CAI EGYPT
A03 COMPANY LITERATURE
THE GOODNEWS NEWSPAPER
MBTE / RETAIL STORE FOR CAR PAINT PRODUCTS
FP7/RUH Riyadh SAUDI ARABIA
B03 BUSINESS PRODUCTS & SERVICES
BUSINESS QUICKNET 4G DOWNLOAD BAR
STC - SAUDI TELECOM COMPANY / BUSINESS QUICKNET 4G
JWT Riyadh SAUDI ARABIA
A02 PREMIUMS & GIVEAWAYS
MINI RAMADAN GRAFFITI BOX
MINI MIDDLE EAST / MINI
PLAN.NET MIDDLE EAST Dubai UNITED ARAB EMIRATES
B02 CONSUMER PRODUCTS & SERVICES
ALWASEELA LOOK NO FURTHER
AL WASEET / ALWASEEELA
LEO BURNETT Jeddah SAUDI ARABIA
A05 AMBIENT/ALTERNATIVE MEDIA
TROLLEY TEST DRIVE
NISSAN MIDDLE EAST / AROUND VIEW MONITOR
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES
A01 MAILINGS
THE FULL PICTURE
CNN / CNN ARABIC
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES
A04 DIRECT RESPONSE DIGITAL MEDIA
THE OPINIONATED BANNER
KHALEEJ TIMES / NEWSPAPER
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES
A02 PREMIUMS & GIVEAWAYS
FILM PERSONALITY TEST
DUBAI INTERNATIONAL FILM FESTIVAL / FILM FESTIVAL
LEO BURNETT DUBAI UNITED ARAB EMIRATES
A01 MAILINGS
TYRE WREATHS
ARABIAN AUTOMOBILES / SERVICE CENTRE
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES
A05 AMBIENT/ALTERNATIVE MEDIA
CRASH TEXT DUMMIES
NISSAN MIDDLE EAST / ROAD SAFETY AWARENESS
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES
B02 CONSUMER PRODUCTS & SERVICES
WINDOWS 8 LAUNCH INVITE
MICROSOFT GULF / WINDOWS 8 LAUNCH - VVIP INVITATION AND KEEPSAKE
NEBULA Dubai UNITED ARAB EMIRATES
A03 COMPANY LITERATURE
ROOT DOWN IN GOUNA
ORASCOM DEVELOPMENTS / REAL ESTATE
FP7 / CAI EGYPT
A04 DIRECT RESPONSE DIGITAL MEDIA
MOTIVATION CAMPAIGN
FP7 CAIRO / INTERNAL CAMPAIGN
FP7 / CAI EGYPT
C01 INTEGRATED CAMPAIGN LED BY DIRECT MARKETING
ROOT DOWN IN GOUNA
ORASCOM DEVELOPMENTS / REAL ESTATE
FP7 / CAI EGYPT
B01 CORPORATE IMAGE & INFORMATION
RIPPLES OF HAPPINESS
COCA-COLA MIDDLE EAST / THE COCA-COLA FOUNDATION
FP7/DXB Dubai UNITED ARAB EMIRATES
B04 FUNDRAISING, CHARITIES, APPEALS, NON-PROFIT ORGANISATIONS, PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS
BOOKENDS
KINOKUNIYA / KINOKUNIYA
JWT Dubai UNITED ARAB EMIRATES
Silver
B03 BUSINESS PRODUCTS & SERVICES
THE GOODNEWS NEWSPAPER
MBTE / RETAIL STORE FOR CAR PAINT PRODUCTS
FP7/RUH Riyadh SAUDI ARABIA
Silver
B01 CORPORATE IMAGE & INFORMATION
BRING A SMILE
CLOROX COMPANY / GLAD
DDB DUBAI UNITED ARAB EMIRATES
Silver
A02 PREMIUMS & GIVEAWAYS
A DAY OFFLINE - PHONE VAULT
McDONALD'S / McDONALD'S
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Silver
B02 CONSUMER PRODUCTS & SERVICES
AWESOME TRAVELING MACHINE
EMIRATES NBD / ATMS
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
A03 COMPANY LITERATURE
HAVE A FUN FLASHBACK
WATANIYA TELECOM / DESKTOP CALENDAR
IMPACT & ECHO BBDO Safat KUWAIT
B03 BUSINESS PRODUCTS & SERVICES
A BOX WITH BENEFITS
CONTINENTAL INSURANCE BROKERS / EMPLOYEE BENEFITS PROGRAM
CREATIVEKETTLE Dubai UNITED ARAB EMIRATES
B04 FUNDRAISING, CHARITIES, APPEALS, NON-PROFIT ORGANISATIONS, PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS
RAMADAN BOX
QATAR FOUNDATION / RAMADAN GIFT BOX
TBWA Doha QATAR
A05 AMBIENT/ALTERNATIVE MEDIA
SMOKE TOWER
STANDARD CHARTERED BANK / HOME CONTENT INSURANCE
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES
A01 MAILINGS
SMC GREENGUARD
SMC INTERIORS / GREENGUARD CERTIFICATION
TBWA\RAAD SAUDI ARABIA Jeddah SAUDI ARABIA
A04 DIRECT RESPONSE DIGITAL MEDIA
BLACKLIST INTERACTIVE VIRAL FILM
VODAFONE EGYPT / VODAFONE BLACKLIST
JWT CAIRO EGYPT
C01 INTEGRATED CAMPAIGN LED BY DIRECT MARKETING
PERSONAL FINANCE 2012
SABB - THE SAUDI BRITISH BANK / BANK
JWT Riyadh SAUDI ARABIA
A01 MAILINGS
BIG MAC - MEDIA KIT
McDONALD'S / McDONALD'S
LEO BURNETT DUBAI UNITED ARAB EMIRATES
A03 COMPANY LITERATURE
NATIONAL DAY
QTEL (QATAR TELECOM) / QTEL
LEO BURNETT QATAR Doha QATAR
A04 DIRECT RESPONSE DIGITAL MEDIA
NAWRAS PIGGYBACKING
NAWRAS / WIFI
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
B03 BUSINESS PRODUCTS & SERVICES
FILM CAN
LIWA ADVERTISING / BRANDED CONTENT
LIWA ADVERTISING Dubai UNITED ARAB EMIRATES
C01 INTEGRATED CAMPAIGN LED BY DIRECT MARKETING
SABB SALE
SABB - THE SAUDI BRITISH BANK / BANK
JWT Riyadh SAUDI ARABIA
A05 AMBIENT/ALTERNATIVE MEDIA
TOYOTA 86 AR & MADE TO THRILL
TOYOTA MOTOR CORPORATION MIDDLE EAST / TOYOTA 86
DRIVE DENTSU Dubai UNITED ARAB EMIRATES
B04 FUNDRAISING, CHARITIES, APPEALS, NON-PROFIT ORGANISATIONS, PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS
A DONATION TRANSFORMATION
CHILDREN’S CANCER CENTER OF LEBANON / CANCER TREATMENT CENTER
CHEIL WORLDWIDE UAE Dubai UNITED ARAB EMIRATES
A02 PREMIUMS & GIVEAWAYS
THE ADVENTURE CARD
LAND ROVER / LAND ROVER
Y&R DUBAI UNITED ARAB EMIRATES
B01 CORPORATE IMAGE & INFORMATION
THE ADVENTURE CARD
LAND ROVER / LAND ROVER
Y&R DUBAI UNITED ARAB EMIRATES
B02 CONSUMER PRODUCTS & SERVICES
SAY IT LIKE BOND
SONY / XPERIA ION
FP7/DXB Dubai UNITED ARAB EMIRATES
Silver