2012 Winners & Shortlists

FRIENDS FOREVER

BrandAUJAN INDUSTRIES
Product/ServiceVIMTO
EntrantFACE TO FACE Dubai, UNITED ARAB EMIRATES
CategoryDrinks
Entrant Company:FACE TO FACE Dubai, UNITED ARAB EMIRATES
Advertising Agency:FACE TO FACE Dubai, UNITED ARAB EMIRATES
Production Company:PHOENIX FILMS dxb Dubai, UNITED ARAB EMIRATES

Brief Explanation

As we go through life some friends come and go. But true friends stay with us forever. Through think and thin, good times and bad, true friends are there when we need them. Vimto celebrates this friendship and reminds us how valuable true friendship is. Vimto celebrate friends forever. Vimto Carbonated is a sub brand of the mother brand Vimto Cordial. Vimto Cordial has been around since 1902 and is deeply engrained in Arabic culture. It is associated with ‘sweet gatherings’ of family and friends during the Holy Month of Ramadan.

Credits

Name Role
Ralph Roden Chief Creative Officer
Mike Sands Executive Creative Director
Mike Sands Copywriter
Ralph Roden Art Director
Mahnaz Amin Advertiser's Supervisor
Schatzi Gheita Account Manager
Mark Sell Planner