2012 Winners & Shortlists

COUPLE

BrandJUHAYNA
Product/ServiceNECTAR DRINK
EntrantJWT Cairo, EGYPT
CategoryDrinks
Entrant Company:JWT Cairo, EGYPT
Advertising Agency:JWT Cairo, EGYPT
Production Company:LIGHTHOUSE FILMS Cairo, EGYPT

Brief Explanation

Juhayna Nectar has established itself as a kind of truth serum. In these ads we have a committee of judges that evaluate and comment of the common daily lies that we all tell.

Credits

Name Role
Ramsey Naja Chief Creative Officer
Luciana El-Gebely Creative Director
Noor Hassanein Copywriter
Nada Nassar Art Director
Reem Megahed Agency Producer
Nermine Barrada Account Supervisor
Fady Faheem Producer
Ali Ali Director
Diana George Account Manager
Hatem Elkashef/Shady Abdellatif Planner
John Weyland Director Of Photography